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Sonova AG
25d ago

Conversion Rate Optimization (CRO) Manager(m/w/x)

Berlin
Full-timeOn-siteExperienced

Description

As a CRO Manager, you will enhance the digital experience by optimizing conversion rates and collaborating with various specialists. Your role involves analyzing user journeys, running A/B tests, and tracking key performance indicators to drive engagement across global markets.

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Requirements

  • 3–5 years of experience in Conversion Rate Optimization
  • Hands-on expertise with CRO and A/B testing tools such as VWO, Optimizely, AB Tasty, Hotjar, Clarity
  • Strong analytical skills and familiarity with reporting platforms such as PowerBI, PIWIK, GA4
  • Excellent communication and presentation skills
  • Data-driven mindset
  • Bachelor’s degree in Business, Marketing or a related field
  • Experience with Lead Generation, Healthcare or Omnichannel marketing

Education

Bachelor's degree

Work Experience

3 - 5 years

Tasks

  • Own and optimize the digital experience
  • Personalize the user journey to increase conversion rates
  • Collaborate with UI/UX specialists and content strategists
  • Identify and resolve user pain points
  • Analyze the customer journey for improvement hypotheses
  • Leverage qualitative and quantitative user insights
  • Set up and run A/B tests with the IT team
  • Communicate test results to Marketing and Country teams
  • Track and improve team KPIs
  • Enhance consumer engagement with global digital products

Tools & Technologies

VWOOptimizelyAB TastyHotjarClarityPowerBIPIWIKGA4

Languages

EnglishBusiness Fluent

Benefits

Flexible Working

  • Flexible hybrid working model

More Vacation Days

  • 30 days of paid annual leave

Public Transport Subsidies

  • Subsidized BVG ticket

Learning & Development

  • Dedicated learning & development budget
  • Weekly learning time
  • LinkedIn Learning licence

Healthcare & Fitness

  • Urban Sports Club membership contribution

Additional Allowances

  • Mobility allowance for relocation

Corporate Discounts

  • Corporate Benefits Platform with employee discounts

Retirement Plans

  • Pension scheme with employer contribution
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Sonova AG and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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