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APApellis

Brand Lead(m/w/x)

München
Full-timeOn-siteSenior

Brand strategy and launch preparation for targeted C3 therapy at a biopharmaceutical firm. 10+ years marketing experience in biotech/pharma with launch and country-level marketing required. Summer and winter shutdowns, paid family leave.

Requirements

  • University degree in life sciences, business, or marketing
  • At least 10 years of relevant marketing experience in biotech and/or pharmaceutical industry
  • Launch and country level marketing experience
  • Prior experience in Ophthalmology, sales, or sales management
  • Hands-on approach and entrepreneurial spirit
  • Demonstrated success in cross-functional and cross-geographical team environment
  • Ability to manage through ambiguity in fast-paced, results-driven environment
  • Strong communication skills with ability to influence across functions
  • Excellent written and oral communication skills in German & English
  • Willingness and ability to occasionally travel within the German region

Tasks

  • Prepare for the launch of targeted C3 therapy
  • Oversee classic and digital marketing strategies
  • Conduct strategic analysis of market and competition
  • Generate insights and conduct market research
  • Drive preparation and execution of brand and launch plans
  • Adopt and execute regional launch tactics and campaigns
  • Collaborate with international and US teams for strategic alignment
  • Identify and manage resources for the marketing team
  • Lead cross-functional strategies for congresses and events
  • Establish relationships with key stakeholders in the retinal field
  • Plan demand and forecast sales
  • Oversee development and distribution of marketing materials
  • Organize internal and external marketing and sales events
  • Manage external vendors for events and creative projects

Work Experience

  • 10 years

Education

  • Bachelor's degree

Languages

  • GermanBusiness Fluent
  • EnglishBusiness Fluent

Benefits

Other Benefits

  • Comprehensive benefits package

Workation & Sabbatical

  • Flexible time off

More Vacation Days

  • Summer shutdowns
  • Winter shutdowns

Generous Parental Leave

  • Paid family leave
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Apellis and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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