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Senior Media Buyer – ATL(m/w/x)
Planning and executing ATL campaigns across TV, OOH, Radio, and digital for conscious nutrition brand. Strong expertise in offline media (TV, OOH, Radio) essential. Flexible working hours, monthly public transport ticket provided.
Requirements
- 3-5+ years experience in media buying or media management
- Proven track record in TV and OOH media buying
- Strong expertise in offline media (TV, OOH, Radio)
- Excellent negotiation skills
- Analytical and data-driven
- Highly organized and proactive
- Experience in agency management and stakeholder collaboration
- Fluency in English; German is a plus
- Willingness to relocate to Berlin
- Channel-agnostic thinker
- Curiosity and innovation in exploring new channels
Tasks
- Plan and execute campaigns across TV, OOH, Radio, and digital channels
- Optimize campaigns to meet KPIs for reach, frequency, and efficiency
- Develop media plans that balance scale, quality, and cost efficiency
- Manage budgets to ensure cost-effective media investment and maximum ROI
- Negotiate with broadcasters, OOH providers, and media vendors for favorable rates and placements
- Evaluate media performance using ATL-specific KPIs
- Implement measurement approaches to assess offline campaign impact on brand awareness
- Maximize integrated campaign effectiveness across channels and the marketing funnel
- Monitor media market developments for optimization opportunities
- Coordinate with agencies to ensure KPI delivery and continuous improvement
- Explore innovative channels and formats to enhance campaign outcomes
Work Experience
- 2 - 5 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
- German – Basic
Benefits
Flexible Working
- Flexible working hours
- Home office options
Mentorship & Coaching
- Extensive onboardings
Modern Office
- Modern office in Berlin
Public Transport Subsidies
- Monthly public transport ticket
Healthcare & Fitness
- Fitness cooperations
Modern Equipment
- Modern MacBook
Snacks & Drinks
- Well equipped office kitchen
Corporate Discounts
- 20% discount in online store
Team Events
- Regular team events
- Company parties
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Senior Media Buyer – ATL(m/w/x)
Planning and executing ATL campaigns across TV, OOH, Radio, and digital for conscious nutrition brand. Strong expertise in offline media (TV, OOH, Radio) essential. Flexible working hours, monthly public transport ticket provided.
Requirements
- 3-5+ years experience in media buying or media management
- Proven track record in TV and OOH media buying
- Strong expertise in offline media (TV, OOH, Radio)
- Excellent negotiation skills
- Analytical and data-driven
- Highly organized and proactive
- Experience in agency management and stakeholder collaboration
- Fluency in English; German is a plus
- Willingness to relocate to Berlin
- Channel-agnostic thinker
- Curiosity and innovation in exploring new channels
Tasks
- Plan and execute campaigns across TV, OOH, Radio, and digital channels
- Optimize campaigns to meet KPIs for reach, frequency, and efficiency
- Develop media plans that balance scale, quality, and cost efficiency
- Manage budgets to ensure cost-effective media investment and maximum ROI
- Negotiate with broadcasters, OOH providers, and media vendors for favorable rates and placements
- Evaluate media performance using ATL-specific KPIs
- Implement measurement approaches to assess offline campaign impact on brand awareness
- Maximize integrated campaign effectiveness across channels and the marketing funnel
- Monitor media market developments for optimization opportunities
- Coordinate with agencies to ensure KPI delivery and continuous improvement
- Explore innovative channels and formats to enhance campaign outcomes
Work Experience
- 2 - 5 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
- German – Basic
Benefits
Flexible Working
- Flexible working hours
- Home office options
Mentorship & Coaching
- Extensive onboardings
Modern Office
- Modern office in Berlin
Public Transport Subsidies
- Monthly public transport ticket
Healthcare & Fitness
- Fitness cooperations
Modern Equipment
- Modern MacBook
Snacks & Drinks
- Well equipped office kitchen
Corporate Discounts
- 20% discount in online store
Team Events
- Regular team events
- Company parties
About the Company
KoRo Handels GmbH
Industry
Food
Description
Das Unternehmen bietet eine breite Palette an hochwertigen und innovativen Lebensmitteln an, die für eine bewusste Ernährung gedacht sind.
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