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COColumbia Sportswear Company

Retail Marketing Specialist - Store Development & In-Season Management(m/w/x)

Genf
Full-timeWith Home OfficeSenior

Developing retail concepts and executing seasonal guidelines for physical stores across Europe. Retail development and store design experience required. Unlimited LinkedIn Learning access, soft mobility policy.

Requirements

  • Retail development/store design/retail marketing experience
  • Comfortable working from floor plans to physical execution
  • Ability to visualize and design customer journey within store
  • Creative thinking with operational pragmatism
  • Confident interacting with multiple stakeholders across Europe
  • Proactive, solution-oriented, structured in complex projects
  • At least 5 years experience in brand environment with retail exposure
  • Hands-on store development, retail design experience
  • Ability to read and interpret floor plans
  • Strong understanding of consumer behavior in physical retail
  • Experience working on store openings or retail transformation projects
  • Strong communication skills, ability to influence and guide others

Tasks

  • Support the development of retail concepts
  • Execute seasonal guidelines across Europe
  • Shape brand presence in physical retail
  • Contribute to store design and layout
  • Open new partner stores
  • Shape the in-store customer experience
  • Optimize customer flow and product zoning
  • Enhance visual impact in stores
  • Develop seasonal retail guidelines
  • Support execution of seasonal guidelines
  • Ensure consistency across markets
  • Adapt retail concepts for local markets
  • Implement retail concepts in specific environments
  • Drive new store openings
  • Support retail expansion initiatives
  • Collaborate with construction teams
  • Work with cross-functional teams
  • Optimize customer journey
  • Enhance product storytelling
  • Support flagship projects
  • Support high-visibility projects
  • Bring a consumer-first perspective to store design
  • Translate brand guidelines into retail concepts
  • Elevate seasonal retail marketing executions
  • Provide guidance on seasonal retail marketing
  • Implement window displays
  • Implement shop-in-shops
  • Implement soft shops
  • Implement other in-store activations
  • Adapt concepts to specific retail environments
  • Address market constraints
  • Consider market maturity levels
  • Maximize space productivity
  • Maximize product visibility
  • Solve concrete retail challenges
  • Bridge gap between guidelines and implementation
  • Ensure retail campaign consistency
  • Develop pragmatic, market-specific solutions
  • Translate retail guidelines into store layouts
  • Adapt designs to real-life constraints
  • Make pragmatic decisions for feasibility
  • Ensure operational efficiency
  • Bridge gap between concepts and reality

Work Experience

  • 5 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • EnglishBusiness Fluent

Benefits

Corporate Discounts

  • Significant discounts on Columbia and Sorel products

Sustainability Focus

  • Soft mobility policy

Healthcare & Fitness

  • Pilates and yoga classes
  • Running groups or sports activities

Learning & Development

  • Unlimited LinkedIn Learning access
  • Monthly Learning Hour
  • In-house training courses

Other Benefits

  • DEI initiatives
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Columbia Sportswear Company and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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