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Marketing Professional Drives & Motors(m/w/x)
Global B2B marketing for drive technology, translating features into customer benefits. Several years of marketing experience with content marketing and analytics tools required. 30 leave days, flexible working models.
Requirements
- University degree in marketing, communications, engineering, or related field
- Several years of professional marketing/communications experience with potential to learn and grow
- Proven experience and solid knowledge in developing and handling marketing tactics, including Content Marketing and Analytics tools
- Extensive expertise and interdisciplinary competence in developing and managing advanced marketing operations
- Demonstrated experience in planning and executing complex customer projects, including trade fairs and events
- Proficiency in steering and evaluating marketing/communications strategies, with strong performance measurement understanding
- Highly creative and open-minded personality, identifying target audiences and devising engaging content across channels
- Strong communication skills and collaborative mentality
Tasks
- Drive global B2B marketing for Motion and Drives business
- Translate drive technology features into customer benefits
- Contribute to Digital Industries Automation Marketing
- Work with diverse, global automation marketing team
- Own Portfolio and Value Marketing for Drive Technology
- Develop customer-centric value propositions
- Position offerings within DI solution map
- Create compelling narratives for system and solution sales
- Plan and execute digital-first marketing assets
- Manage budget for marketing assets
- Generate demand and nurture leads via SEO/SEM, email, social media, and display advertising
- Develop innovative marketing strategies for motor & drive portfolio
- Collaborate with AUTMK, PVM, PLM, Sales, agencies, and external partners
- Optimize content and campaigns based on performance data and KPIs
Work Experience
- approx. 1 - 4 years
Education
- Bachelor's degree
Languages
- English – Business Fluent
- German – Basic
Tools & Technologies
- Content Marketing
- Analytics tools
Benefits
More Vacation Days
- 30 leave days
Flexible Working
- Flexible working models
Competitive Pay
- Attractive remuneration package
Learning & Development
- Development opportunities
Informal Culture
- Inclusive work environment
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Marketing Professional Drives & Motors(m/w/x)
Global B2B marketing for drive technology, translating features into customer benefits. Several years of marketing experience with content marketing and analytics tools required. 30 leave days, flexible working models.
Requirements
- University degree in marketing, communications, engineering, or related field
- Several years of professional marketing/communications experience with potential to learn and grow
- Proven experience and solid knowledge in developing and handling marketing tactics, including Content Marketing and Analytics tools
- Extensive expertise and interdisciplinary competence in developing and managing advanced marketing operations
- Demonstrated experience in planning and executing complex customer projects, including trade fairs and events
- Proficiency in steering and evaluating marketing/communications strategies, with strong performance measurement understanding
- Highly creative and open-minded personality, identifying target audiences and devising engaging content across channels
- Strong communication skills and collaborative mentality
Tasks
- Drive global B2B marketing for Motion and Drives business
- Translate drive technology features into customer benefits
- Contribute to Digital Industries Automation Marketing
- Work with diverse, global automation marketing team
- Own Portfolio and Value Marketing for Drive Technology
- Develop customer-centric value propositions
- Position offerings within DI solution map
- Create compelling narratives for system and solution sales
- Plan and execute digital-first marketing assets
- Manage budget for marketing assets
- Generate demand and nurture leads via SEO/SEM, email, social media, and display advertising
- Develop innovative marketing strategies for motor & drive portfolio
- Collaborate with AUTMK, PVM, PLM, Sales, agencies, and external partners
- Optimize content and campaigns based on performance data and KPIs
Work Experience
- approx. 1 - 4 years
Education
- Bachelor's degree
Languages
- English – Business Fluent
- German – Basic
Tools & Technologies
- Content Marketing
- Analytics tools
Benefits
More Vacation Days
- 30 leave days
Flexible Working
- Flexible working models
Competitive Pay
- Attractive remuneration package
Learning & Development
- Development opportunities
Informal Culture
- Inclusive work environment
Like this job?
BetaYour Career Agent finds similar jobs for you every day.
About the Company
Siemens AG
Industry
Manufacturing
Description
Das Unternehmen entwickelt Netzwerke, die Städte mit Licht und Wärme versorgen und ist in der Automatisierung und Digitalisierung der Prozess- und Fertigungsindustrie tätig.
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