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Marketing Professional CNC Automation(m/w/x)
Orchestrating communication for Siemens AG's Digital Industries to accelerate CNC automation digitalization. Several years of marketing experience with content marketing and analytics tools required. 30 leave days, flexible and mobile working.
Requirements
- University degree in marketing, engineering, or related field
- Several years of marketing/communications experience with potential to learn and grow
- Proven experience and solid knowledge in developing/handling marketing tactics, Content Marketing, and Analytics tools
- Extensive expertise and interdisciplinary competence in developing/managing advanced marketing operations
- Demonstrated experience planning/executing complex customer projects, managing trade fairs and events
- Proficiency steering/evaluating marketing/communications strategies, performance measurement, and trend adaptation
- Highly creative and open-minded personality translating technical features into customer solutions and deriving assets for marketing channels/digital campaigns
- Strong communication skills, proficiency in English, collaborative mentality
Tasks
- Orchestrate communication to accelerate digitalization in machine tool business
- Translate CNC automation and digitalization features into customer benefits
- Contribute to Digital Industries Automation Marketing by addressing customer challenges
- Work closely with Portfolio and Value Marketing, PLM, Sales, and regions
- Own Portfolio and Value Marketing for CNC Automation portfolio
- Develop customer-centric value propositions for products and services
- Position offerings within DI solution map for solution-oriented selling
- Create compelling narratives for system and solution sales
- Plan and execute digital-first marketing assets across customer journey
- Manage budget for marketing assets
- Generate demand and nurture leads via SEO/SEM, email, social media, and display advertising
- Develop innovative marketing strategies for CNC automation portfolio
- Collaborate with Automation Marketing, Portfolio & Value Marketing, PLM, Sales, agencies, and external partners
- Optimize content and campaigns based on performance data and KPIs
Work Experience
- approx. 1 - 4 years
Education
- Bachelor's degree
Languages
- English – Business Fluent
- German – Basic
Tools & Technologies
- Content Marketing
- Analytics tools
Benefits
More Vacation Days
- 30 leave days
Flexible Working
- Flexible working models
- Mobile working
Learning & Development
- Development opportunities
Informal Culture
- Sense of belonging
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Marketing Professional CNC Automation(m/w/x)
Orchestrating communication for Siemens AG's Digital Industries to accelerate CNC automation digitalization. Several years of marketing experience with content marketing and analytics tools required. 30 leave days, flexible and mobile working.
Requirements
- University degree in marketing, engineering, or related field
- Several years of marketing/communications experience with potential to learn and grow
- Proven experience and solid knowledge in developing/handling marketing tactics, Content Marketing, and Analytics tools
- Extensive expertise and interdisciplinary competence in developing/managing advanced marketing operations
- Demonstrated experience planning/executing complex customer projects, managing trade fairs and events
- Proficiency steering/evaluating marketing/communications strategies, performance measurement, and trend adaptation
- Highly creative and open-minded personality translating technical features into customer solutions and deriving assets for marketing channels/digital campaigns
- Strong communication skills, proficiency in English, collaborative mentality
Tasks
- Orchestrate communication to accelerate digitalization in machine tool business
- Translate CNC automation and digitalization features into customer benefits
- Contribute to Digital Industries Automation Marketing by addressing customer challenges
- Work closely with Portfolio and Value Marketing, PLM, Sales, and regions
- Own Portfolio and Value Marketing for CNC Automation portfolio
- Develop customer-centric value propositions for products and services
- Position offerings within DI solution map for solution-oriented selling
- Create compelling narratives for system and solution sales
- Plan and execute digital-first marketing assets across customer journey
- Manage budget for marketing assets
- Generate demand and nurture leads via SEO/SEM, email, social media, and display advertising
- Develop innovative marketing strategies for CNC automation portfolio
- Collaborate with Automation Marketing, Portfolio & Value Marketing, PLM, Sales, agencies, and external partners
- Optimize content and campaigns based on performance data and KPIs
Work Experience
- approx. 1 - 4 years
Education
- Bachelor's degree
Languages
- English – Business Fluent
- German – Basic
Tools & Technologies
- Content Marketing
- Analytics tools
Benefits
More Vacation Days
- 30 leave days
Flexible Working
- Flexible working models
- Mobile working
Learning & Development
- Development opportunities
Informal Culture
- Sense of belonging
Like this job?
BetaYour Career Agent finds similar jobs for you every day.
About the Company
Siemens AG
Industry
Manufacturing
Description
Das Unternehmen entwickelt Netzwerke, die Städte mit Licht und Wärme versorgen und ist in der Automatisierung und Digitalisierung der Prozess- und Fertigungsindustrie tätig.
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