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WHWHO Foundation

Head of Brand and Content(m/w/x)

Genf
Full-timeWith Home OfficeManagement

Global brand and narrative strategy development for health promotion and vulnerable populations. 10-12 years leadership experience in brand strategy or comms required. Multinational name leverage, flexible environment.

Requirements

  • 10–12 years progressive leadership experience in brand strategy or strategic communications
  • In-house experience in nonprofit, philanthropy, global health, or multilateral sectors preferred
  • Experience managing agencies and cross-functional teams
  • Significant experience developing and implementing global brand and content strategies within communications
  • Significant experience developing and implementing global brand and content strategies within complex organizations, and leading initiatives requiring deep multi-stakeholder engagement
  • Evidence of successful brand building and content leadership in fast-paced fundraising environment, and developing and implementing donor acquisition and stewardship journeys across diverse donor portfolios
  • Experience managing production coordination and project management flows while remaining adaptable to changing needs, pressures and opportunities
  • Knowledge and understanding of driving narrative approaches that increase trust and credibility
  • Managing agencies and freelancers in procurement and production of high-quality content across various platforms for multiple markets and fundraising audiences
  • Excellent written and verbal communication skills in English
  • Exceptional ability to craft compelling stories that align with organization's mission and resonate with diverse fundraising audiences
  • Innovative mindset for devising unique solutions that enhance brand identity
  • Ability to influence and engage stakeholders at all levels, including internal teams and external partners
  • Able to build and maintain effective relationships across departments to promote unified and compelling brand experience across organization
  • Adept at understanding market trends, consumer behaviour, and competitor analysis to inform strategic decision-making
  • Proficiency in data interpretation to monitor, refine, and optimise brand strategies

Tasks

  • Develop and lead global brand and narrative strategy
  • Define brand positioning, messaging, and tone of voice
  • Establish visual identity standards
  • Ensure consistency across all products and activities
  • Establish brand governance frameworks
  • Safeguard reputational integrity
  • Oversee public-facing channels for alignment
  • Translate global health priorities into narratives
  • Lead content creation and production
  • Develop high-impact narratives for campaigns
  • Ensure content reflects equity and dignity
  • Measure and monitor brand metrics
  • Refine brand positioning and narrative performance
  • Lead and develop the brand and content team
  • Manage external agencies and creative partners
  • Oversee team budgeting and procurement
  • Report on team KPIs
  • Support CEO and leadership with thought leadership
  • Provide narrative support in crisis situations
  • Align donor visibility requirements with fundraising teams
  • Implement global brand strategy
  • Adopt unified messaging framework
  • Increase brand visibility and engagement
  • Contribute to fundraising performance
  • Develop and implement global brand strategies
  • Lead multi-stakeholder engagement initiatives
  • Build brands in a fundraising environment
  • Develop donor acquisition and stewardship journeys
  • Manage production coordination and project flows
  • Manage agencies and freelancers for content production
  • Craft compelling stories for diverse audiences
  • Devise solutions to enhance brand identity
  • Influence and engage stakeholders
  • Build and maintain effective cross-departmental relationships
  • Understand market trends and consumer behavior
  • Interpret data to optimize brand strategies

Work Experience

  • 10 - 12 years

Education

  • Master's degree

Languages

  • EnglishBusiness Fluent

Benefits

Learning & Development

  • Growth and learning opportunities

Startup Environment

  • Collaborative workplace
  • Agile environment

Flexible Working

  • Flexible environment

Other Benefits

  • Multinational name leverage
  • Diversity
  • Inclusion

Competitive Pay

  • Equity
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of WHO Foundation and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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