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WHWHO Foundation

Head of Brand and Content(m/w/x)

Genf
Full-timeOn-siteSenior

Developing global brand and narrative strategy for a nonprofit mobilizing private capital for global health. 10-12 years leadership experience in brand strategy required. Potential to leverage a multinational name.

Requirements

  • 10–12 years progressive leadership experience in brand strategy or strategic communications
  • In-house experience in nonprofit, philanthropy, global health, or multilateral sectors preferred
  • Experience managing agencies and cross-functional teams
  • Significant experience developing and implementing global brand and content strategies within complex organizations
  • Leading initiatives requiring deep multi-stakeholder engagement
  • Successful brand building and content leadership in fast-paced fundraising environment
  • Developing and implementing donor acquisition and stewardship journeys across diverse donor portfolios
  • Managing production coordination and project management flows
  • Adaptability to changing needs, pressures and opportunities
  • Knowledge and understanding of driving narrative approaches that increase trust and credibility
  • Managing agencies and freelancers in procurement and production of high-quality content
  • Excellent written and verbal communication skills in English
  • Other UN languages a distinct advantage
  • Exceptional ability to craft compelling stories aligning with organization's mission
  • Stories that resonate with diverse fundraising audiences
  • Innovative mindset for devising unique solutions enhancing brand identity
  • Ability to influence and engage stakeholders at all levels
  • Ability to build and maintain effective relationships across departments
  • Promote unified and compelling brand experience across organization
  • Understanding market trends, consumer behaviour, and competitor analysis
  • Proficiency in data interpretation to monitor, refine, and optimise brand strategies
  • Master's degree

Tasks

  • Develop comprehensive global brand and narrative strategy
  • Align brand strategy with Foundation’s mission and growth objectives
  • Define brand positioning, messaging, and visual identity standards
  • Ensure brand consistency across all products and activities
  • Establish brand governance frameworks
  • Monitor alignment of public facing channels
  • Translate complex health priorities into compelling narratives
  • Lead creation of impact reports, digital content, and campaign materials
  • Develop high-impact narratives for campaigns and initiatives
  • Ensure content reflects equity, dignity, and inclusivity
  • Measure and monitor brand metrics and audience insights
  • Refine brand positioning and narrative performance
  • Lead and develop brand and content team
  • Manage external agencies and creative partners
  • Oversee budgeting, procurement, and KPI reporting
  • Collaborate with Communications Director and PR Head
  • Support CEO and senior leadership in thought leadership
  • Provide narrative support in crisis situations
  • Ensure alignment with donor visibility requirements
  • Support development and fundraising teams

Work Experience

  • 10 - 12 years

Education

  • Master's degree

Languages

  • EnglishBusiness Fluent

Benefits

Learning & Development

  • Growth and learning opportunities

Startup Environment

  • Collaborative workplace
  • Agile, fast-moving, and flexible environment

Other Benefits

  • Potential to leverage a multinational name
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of WHO Foundation and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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