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SO
Société des Produits Nestlé S.A.
8d ago

Global Consumer Brand Experience Lead(m/w/x)

Vevey
Full-timeOn-siteManagement
AI/ML

Description

You will shape the MAGGI brand's global presence by leading digital-first communication strategies and collaborating with creative agencies to deliver impactful, insight-driven consumer experiences.

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Requirements

  • Experience in consumer marketing or FMCG/CPG
  • Ability to navigate global cross-functional teams
  • Understanding of brand strategy and communications
  • Grasp of digital and social media
  • Ability to create clear, compelling narratives
  • Proactive leadership and project execution skills
  • Confidence in uncertainty and adaptive thinking
  • Comfort in fast-paced tech-enabled environments
  • Fluency in English

Education

Bachelor's degree
OR
Master's degree

Work Experience

approx. 4 - 6 years

Tasks

  • Develop integrated communication strategies for the MAGGI brand
  • Craft creative frameworks and activation guidelines
  • Lead end-to-end communication planning with digital and design experts
  • Manage relationships with external creative agencies
  • Deliver brand-consistent creative outputs aligned with Nestlé’s principles
  • Champion a digital-first mindset in brand building
  • Support consumer-centric brand fundamentals to drive engagement
  • Integrate AI tools into workflows to enhance personalization

Tools & Technologies

Social mediaContent platformsAI

Languages

EnglishBusiness Fluent

Benefits

Career Advancement

  • Career development opportunities

Flexible Working

  • Flexible working arrangements

Informal Culture

  • Diverse and inclusive culture
  • Dynamic international environment

Other Benefits

  • Recruitment process accessibility support
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Société des Produits Nestlé S.A. and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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