1201 F. Hoffmann-La Roche AG
Commercialisation Strategy Leader, CVRM(m/w/x)
Full-timeOn-siteManagement
Basel
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F.F. Hoffmann-La Roche AG
Global Commercial Marketing Lead in CVRM team (Obesity)(m/w/x)
Basel
Full-timeOn-siteSenior
Nejo AI Summary
Global commercial strategy development for obesity treatments at a pharma provider, translating scientific data into value stories. Obesity or FMCG marketing experience required. Global travel expected.
Requirements
- Ten years experience in global marketing
- Experience in Obesity or FMCG marketing
- Visionary leadership and environment simplification
- Senior stakeholder influence and clear communication
- Strategic agility and effective prioritization
- Embodiment of the VACC mindset
- Commitment to organizational alignment
- Proficiency in marketing science and omnichannel
- Ability to leverage data-driven insights
- Prior experience in Obesity or FMCG
Tasks
- Lead global disease area commercial strategies
- Translate scientific data into value stories
- Develop brand strategy guidance and books
- Create commercial operationalization and resource plans
- Drive portfolio and individual medicine marketing
- Manage market shaping and launch readiness
- Coordinate marketing efforts across global markets
- Translate complex insights into competitive tactics
- Design customer-centric omnichannel and iCX strategies
- Leverage digital platforms and AI for personalization
- Lead integrated value narratives and scenario planning
- Partner with senior stakeholders and key affiliates
Work Experience
- 10 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- Omnichannel strategies
- Data-driven insights
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of F. Hoffmann-La Roche AG and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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F.F. Hoffmann-La Roche AG
Global Commercial Marketing Lead in CVRM team (Obesity)(m/w/x)
Basel
Full-timeOn-siteSenior
Nejo AI Summary
Global commercial strategy development for obesity treatments at a pharma provider, translating scientific data into value stories. Obesity or FMCG marketing experience required. Global travel expected.
Requirements
- Ten years experience in global marketing
- Experience in Obesity or FMCG marketing
- Visionary leadership and environment simplification
- Senior stakeholder influence and clear communication
- Strategic agility and effective prioritization
- Embodiment of the VACC mindset
- Commitment to organizational alignment
- Proficiency in marketing science and omnichannel
- Ability to leverage data-driven insights
- Prior experience in Obesity or FMCG
Tasks
- Lead global disease area commercial strategies
- Translate scientific data into value stories
- Develop brand strategy guidance and books
- Create commercial operationalization and resource plans
- Drive portfolio and individual medicine marketing
- Manage market shaping and launch readiness
- Coordinate marketing efforts across global markets
- Translate complex insights into competitive tactics
- Design customer-centric omnichannel and iCX strategies
- Leverage digital platforms and AI for personalization
- Lead integrated value narratives and scenario planning
- Partner with senior stakeholders and key affiliates
Work Experience
- 10 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- Omnichannel strategies
- Data-driven insights
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of F. Hoffmann-La Roche AG and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
About the Company
F. Hoffmann-La Roche AG
Industry
Pharmaceuticals
Description
Das Unternehmen ist ein führender Anbieter von pharmazeutischen Wirkstoffen und setzt sich für die Gesundheitsversorgung weltweit ein.
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