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Global Commercial Marketing Lead in CVRM team (Obesity)(m/w/x)
Description
You will drive global brand success by bridging scientific innovation and market strategy, ensuring obesity treatments reach the patients who need them most through expert omnichannel execution.
Let AI find the perfect jobs for you!
Upload your CV and Nejo AI will find matching job offers for you.
Requirements
- •Ten years experience in global marketing
- •Experience in Obesity or FMCG marketing
- •Visionary leadership and environment simplification
- •Senior stakeholder influence and clear communication
- •Strategic agility and effective prioritization
- •Embodiment of the VACC mindset
- •Commitment to organizational alignment
- •Proficiency in marketing science and omnichannel
- •Ability to leverage data-driven insights
- •Prior experience in Obesity or FMCG
Work Experience
10 years
Tasks
- •Lead global disease area commercial strategies
- •Translate scientific data into value stories
- •Develop brand strategy guidance and books
- •Create commercial operationalization and resource plans
- •Drive portfolio and individual medicine marketing
- •Manage market shaping and launch readiness
- •Coordinate marketing efforts across global markets
- •Translate complex insights into competitive tactics
- •Design customer-centric omnichannel and iCX strategies
- •Leverage digital platforms and AI for personalization
- •Lead integrated value narratives and scenario planning
- •Partner with senior stakeholders and key affiliates
Tools & Technologies
Languages
English – Business Fluent
- 1201 F. Hoffmann-La Roche AGFull-timeOn-siteManagementBasel
- Roche
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Global Commercial Marketing Lead in CVRM team (Obesity)(m/w/x)
The AI Job Search Engine
Description
You will drive global brand success by bridging scientific innovation and market strategy, ensuring obesity treatments reach the patients who need them most through expert omnichannel execution.
Let AI find the perfect jobs for you!
Upload your CV and Nejo AI will find matching job offers for you.
Requirements
- •Ten years experience in global marketing
- •Experience in Obesity or FMCG marketing
- •Visionary leadership and environment simplification
- •Senior stakeholder influence and clear communication
- •Strategic agility and effective prioritization
- •Embodiment of the VACC mindset
- •Commitment to organizational alignment
- •Proficiency in marketing science and omnichannel
- •Ability to leverage data-driven insights
- •Prior experience in Obesity or FMCG
Work Experience
10 years
Tasks
- •Lead global disease area commercial strategies
- •Translate scientific data into value stories
- •Develop brand strategy guidance and books
- •Create commercial operationalization and resource plans
- •Drive portfolio and individual medicine marketing
- •Manage market shaping and launch readiness
- •Coordinate marketing efforts across global markets
- •Translate complex insights into competitive tactics
- •Design customer-centric omnichannel and iCX strategies
- •Leverage digital platforms and AI for personalization
- •Lead integrated value narratives and scenario planning
- •Partner with senior stakeholders and key affiliates
Tools & Technologies
Languages
English – Business Fluent
About the Company
F. Hoffmann-La Roche AG
Industry
Pharmaceuticals
Description
Das Unternehmen ist ein führender Anbieter von pharmazeutischen Wirkstoffen und setzt sich für die Gesundheitsversorgung weltweit ein.
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