F. Hoffmann-La Roche AG
Global Commercial Marketing Lead in CVRM team (Obesity)(m/w/x)
Full-timeOn-siteSenior
Basel
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ABAbbott
Global Brand Manager CardioMetabolics (Diabetes)(m/w/x)
Basel
Full-timeOn-siteExperienced
Nejo AI Summary
Shaping global brand positioning and marketing strategies for a diabetes portfolio at a global healthcare leader leveraging scientific insights. Experience managing global or regional Cardiometabolic brands required. Global exposure.
Requirements
- University degree in Science, Business, or preferred
- MBA or postgraduate marketing qualification (optional)
- Experience managing global or regional Cardiometabolic brands
- Experience with GLP‑1 brands (highly valued)
- Experience with biosimilars (welcome)
- Fluency in English
- Knowledge of Spanish, Arabic, or Mandarin (plus)
- Strategic thinking and insight connection
- Brand building and long-range planning capability
- Experience with launches and portfolio expansion
- Ability to engage customers across channels
- Strong financial and analytical capabilities
- Creativity and passion for innovative marketing
- Experience managing diabetes or innovator portfolios
- Understanding of global or emerging markets
- Collaborative mindset and matrix organization experience
- Ability to influence and build relationships
- Proactive and strategic problem-solving skills
- Inclusive communication and advanced interpersonal skills
- Adaptability in fast‑paced environments
- Strong project management and organizational abilities
Tasks
- Develop forward-looking brand plans for the diabetes portfolio
- Identify emerging market trends and key opportunities
- Lead market research to uncover patient and customer needs
- Translate insights into actionable global marketing strategies
- Shape differentiated brand positioning and resonant messaging
- Set strategic objectives aligned with the company's vision
- Design integrated multichannel programs for healthcare professionals and patients
- Ensure marketing approaches are customer-centric and inclusive
- Lead comprehensive launch plans for new global brands
- Partner with affiliates to ensure execution readiness
- Coach and support local marketing and commercial teams
- Lead the cross-functional Diabetes Brand Stream
- Implement life-cycle management strategies and business cases
- Manage promotional budgets to ensure strong ROI
- Establish performance dashboards and monitoring processes
- Provide transparent monthly updates to senior management
- Facilitate knowledge-sharing and best practices across regions
Work Experience
- approx. 1 - 4 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
- Spanish – Basic
- Arabic – Basic
- Chinese – Basic
Tools & Technologies
- GLP‑1 brands
- Biosimilars
Benefits
Informal Culture
- Supportive, inclusive culture
Mentorship & Coaching
- Mentorship opportunities
Career Advancement
- Career development
Other Benefits
- Global exposure
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Abbott and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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ABAbbott
Global Brand Manager CardioMetabolics (Diabetes)(m/w/x)
Basel
Full-timeOn-siteExperienced
Nejo AI Summary
Shaping global brand positioning and marketing strategies for a diabetes portfolio at a global healthcare leader leveraging scientific insights. Experience managing global or regional Cardiometabolic brands required. Global exposure.
Requirements
- University degree in Science, Business, or preferred
- MBA or postgraduate marketing qualification (optional)
- Experience managing global or regional Cardiometabolic brands
- Experience with GLP‑1 brands (highly valued)
- Experience with biosimilars (welcome)
- Fluency in English
- Knowledge of Spanish, Arabic, or Mandarin (plus)
- Strategic thinking and insight connection
- Brand building and long-range planning capability
- Experience with launches and portfolio expansion
- Ability to engage customers across channels
- Strong financial and analytical capabilities
- Creativity and passion for innovative marketing
- Experience managing diabetes or innovator portfolios
- Understanding of global or emerging markets
- Collaborative mindset and matrix organization experience
- Ability to influence and build relationships
- Proactive and strategic problem-solving skills
- Inclusive communication and advanced interpersonal skills
- Adaptability in fast‑paced environments
- Strong project management and organizational abilities
Tasks
- Develop forward-looking brand plans for the diabetes portfolio
- Identify emerging market trends and key opportunities
- Lead market research to uncover patient and customer needs
- Translate insights into actionable global marketing strategies
- Shape differentiated brand positioning and resonant messaging
- Set strategic objectives aligned with the company's vision
- Design integrated multichannel programs for healthcare professionals and patients
- Ensure marketing approaches are customer-centric and inclusive
- Lead comprehensive launch plans for new global brands
- Partner with affiliates to ensure execution readiness
- Coach and support local marketing and commercial teams
- Lead the cross-functional Diabetes Brand Stream
- Implement life-cycle management strategies and business cases
- Manage promotional budgets to ensure strong ROI
- Establish performance dashboards and monitoring processes
- Provide transparent monthly updates to senior management
- Facilitate knowledge-sharing and best practices across regions
Work Experience
- approx. 1 - 4 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
- Spanish – Basic
- Arabic – Basic
- Chinese – Basic
Tools & Technologies
- GLP‑1 brands
- Biosimilars
Benefits
Informal Culture
- Supportive, inclusive culture
Mentorship & Coaching
- Mentorship opportunities
Career Advancement
- Career development
Other Benefits
- Global exposure
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Abbott and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
About the Company
Abbott
Industry
Pharmaceuticals
Description
Das Unternehmen ist ein weltweit führendes Unternehmen im Gesundheitswesen, das bahnbrechende wissenschaftliche Erkenntnisse nutzt und Lösungen zur Verbesserung der Gesundheit der Menschen entwickelt.
Not a perfect match?
- F. Hoffmann-La Roche AG
Global Commercial Marketing Lead in CVRM team (Obesity)(m/w/x)
Full-timeOn-siteSeniorBasel - Abbott
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Full-timeOn-siteSeniorBasel, Allschwil - Abbott Products Operations AG
Global Brand Manager Oncology(m/w/x)
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Life Cycle Leader for CT-868 (T1DM)(m/w/x)
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Commercialisation Strategy Leader, CVRM(m/w/x)
Full-timeOn-siteManagementBasel