Description

In this role, you will drive growth by developing strong partnerships with key accounts across EMEA, executing strategic market plans, and leading a sales team. Your day-to-day responsibilities will involve analyzing market data, collaborating with various teams, and ensuring successful sales operations.

Requirements

• •MBA or university degree
• •Minimum of 7-8 years in key/strategic account management for FMCG or major outdoor brands
• •Deep knowledge of European lifestyle, shoe trade, and sporting goods/outdoor industry
• •Strong prior knowledge of key industry agents in the EMEA market
• •Ability to create good relationships with countries and key accounts
• •High energy, goal-oriented, and driven individual
• •Advanced Excel proficiency for data analysis and reporting
• •English speaking and writing; additional languages (Italian, French, German, Spanish) advantageous
• •Strong skills in analyzing KPI reports, turnover, stock reports, and product forecasts

Tasks

• •Lead and develop long-term partnerships with regional key accounts across EMEA
• •Plan and execute market and channel strategies aligned with regional brand priorities
• •Manage a sales team and territorial agencies throughout the EMEA region
• •Create and implement a 1–3-year strategic business plan to achieve market share and profitability
• •Conduct market visits and attend strategic account meetings to support seasonal sell-in events
• •Utilize data analytics and market research to identify competitive opportunities in EMEA
• •Provide strategic feedback to product and merchandising teams for optimal assortments
• •Measure and track success through developed scorecard metrics
• •Cultivate strong senior-level relationships with all key accounts across EMEA
• •Develop regional strategies that align with global go-to-market plans
• •Implement business review processes for sustainable partnerships
• •Lead the EMEA sales process, coordinating with local sales teams and agencies
• •Manage account profitability within budgeted cost parameters
• •Segment key accounts and implement relevant brand and sales strategies
• •Create and implement commercial terms and conditions for strategic accounts
• •Ensure efficient management of sell-in, sales operations, and reorder processes
• •Build and coordinate sales programs and account initiatives
• •Provide strategic sales feedback to product teams for successful marketplace rollouts
• •Collaborate with other functions to ensure achievable go-to-market plans
• •Identify effective sell-through programs and co-create activation initiatives
• •Monitor business progress through tracking orders and organizing planning meetings
• •Drive negotiations for commercial service level agreements with key partners
• •Elevate sales team professionalism in account management standards
• •Prioritize strategic accounts' agendas with sales managers and other functions
• •Participate in projects as needed
• •Meet weekly with the head of Wholesale & Business Development to share progress

Tools & Technologies

Benefits