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TATakeda Pharmaceuticals International AG

Brand Lead, EUCAN Oncology(m/w/x)

Zürich
Full-timeOn-siteSenior

Executing global brand strategy for novel specialty pharmaceuticals across Europe and Canada. 7 years commercial oncology marketing experience and brand launch expertise required. International collaboration with global and local teams.

Requirements

  • Minimum 7 years' experience in commercial oncology marketing at country level
  • Brand launch experience
  • MCO, regional, or global experience (asset)
  • Master's degree in business administration or life sciences (preferred)
  • Experience in pioneering, defining, launching marketing programs, and budget management
  • Ability and willingness to travel
  • Excellent project management skills (forecasting, budget setting, complex data synthesis)
  • Strong interpersonal and excellent verbal/written communication skills
  • Flexibility, efficiency, and adaptability in changing environments
  • Strong cross-cultural skills and multicultural environment effectiveness
  • Team player with strong business acumen
  • Proficiency in English; additional European languages (advantage)
  • Practical business sense, intellectual sharpness, and strong numerical capability
  • Continuous improvement mindset, work efficiency, and process optimization focus

Tasks

  • Manage and implement business tactics and strategies across EUCAN
  • Support commercialization, profit margin, and business plan objectives for the brand
  • Operationalize the marketing and brand plan
  • Oversee financial management
  • Oversee project management
  • Administer the budget
  • Analyze financial performance
  • Prepare periodic reports
  • Foster collaboration with global teams and LOCs
  • Ensure efficient and effective execution of Global Brand Strategy
  • Lead and execute key product initiatives and tactics in EUCAN
  • Develop, execute, and coordinate promotional activities and marketing projects
  • Conduct strategic market research
  • Manage and implement cross-functional workstream tasks
  • Ensure alignment and coordination across functional levels
  • Create project plans
  • Gather progress updates from team members
  • Visualize project progress
  • Monitor progress against strategy, plans, benefit delivery, and budget
  • Support preparation and coordination for local and international deliverables
  • Coordinate deliverables like Brand Tactics, Market Research, and business analytics
  • Role model company values and leadership behaviors
  • Set team culture
  • Strengthen cross-functional ways of working
  • Foster open communication
  • Invite feedback
  • Lead by example
  • Provide frequent coaching and mentoring to project teams
  • Define, communicate, embed, and measure performance goals and standards
  • Align performance goals and standards with brand strategies and objectives
  • Build and nurture a culture of constructive challenge
  • Encourage openness and candid dialogue

Work Experience

  • 7 years

Education

  • Master's degree

Languages

  • EnglishBusiness Fluent
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Takeda Pharmaceuticals International AG and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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