DE11 AB InBev Deutschland GmbH
Head of Commercial Strategy BU Greater Europe(m/w/x)
Full-timeOn-siteExperienced
Bremen
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DEDE11 AB InBev Deutschland GmbH
PerfectDraft Lead(m/w/x)
Bremen
Full-timeOn-siteExperienced
Nejo AI Summary
P&L management for PerfectDraft DTC business, multi-channel strategy across e-commerce, retail, gastronomy at global brewer of 500+ brands. 3-5 years sales experience, ideally brick-and-mortar retail, with digital/eCommerce background required. Extensive cross-functional collaboration with sales, marketing, and logistics.
Requirements
- University degree in business or related field, or commercial apprenticeship
- Experience in digital area (eCommerce/digitalization)
- 3-5 years Sales experience, ideally in brick-and-mortar retail
- In-depth understanding of acquisition channels and performance marketing experience
- Fluent in English and German or English and Italian
- Very good IT skills, especially MS Office
- Strong analytical and communication skills
- Enthusiasm, ambition, well-organized, and solution flexibility
- Mindset, ambition, and cultural fit
Tasks
- Manage the full P&L for the PerfectDraft DTC business
- Develop the PerfectDraft multi-channel strategy
- Implement the PerfectDraft multi-channel strategy (e-commerce, retail, gastronomy)
- Collaborate with Key Account, Field Sales, Marketing, Trade Marketing, and Logistics
- Ensure first-class multi-channel brand integration
- Ensure product availability
- Conceptualize and implement paid social media campaigns with the team
- Conceptualize and implement performance marketing activities with the team
- Ensure measurable results from marketing campaigns and activities
- Acquire new consumers
- Maximize machine sales
- Build new partnerships to increase consumer reach
- Plan pricing and promotions for the DTC platform
Work Experience
- 3 - 5 years
Education
- Vocational certificationOR
- Bachelor's degree
Languages
- English – Business Fluent
- German – Business Fluent
- Italian – Business Fluent
Tools & Technologies
- MS Office
- eCommerce
Benefits
Career Advancement
- Growth opportunities
Learning & Development
- Learning and career growth
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of DE11 AB InBev Deutschland GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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DEDE11 AB InBev Deutschland GmbH
PerfectDraft Lead(m/w/x)
Bremen
Full-timeOn-siteExperienced
Nejo AI Summary
P&L management for PerfectDraft DTC business, multi-channel strategy across e-commerce, retail, gastronomy at global brewer of 500+ brands. 3-5 years sales experience, ideally brick-and-mortar retail, with digital/eCommerce background required. Extensive cross-functional collaboration with sales, marketing, and logistics.
Requirements
- University degree in business or related field, or commercial apprenticeship
- Experience in digital area (eCommerce/digitalization)
- 3-5 years Sales experience, ideally in brick-and-mortar retail
- In-depth understanding of acquisition channels and performance marketing experience
- Fluent in English and German or English and Italian
- Very good IT skills, especially MS Office
- Strong analytical and communication skills
- Enthusiasm, ambition, well-organized, and solution flexibility
- Mindset, ambition, and cultural fit
Tasks
- Manage the full P&L for the PerfectDraft DTC business
- Develop the PerfectDraft multi-channel strategy
- Implement the PerfectDraft multi-channel strategy (e-commerce, retail, gastronomy)
- Collaborate with Key Account, Field Sales, Marketing, Trade Marketing, and Logistics
- Ensure first-class multi-channel brand integration
- Ensure product availability
- Conceptualize and implement paid social media campaigns with the team
- Conceptualize and implement performance marketing activities with the team
- Ensure measurable results from marketing campaigns and activities
- Acquire new consumers
- Maximize machine sales
- Build new partnerships to increase consumer reach
- Plan pricing and promotions for the DTC platform
Work Experience
- 3 - 5 years
Education
- Vocational certificationOR
- Bachelor's degree
Languages
- English – Business Fluent
- German – Business Fluent
- Italian – Business Fluent
Tools & Technologies
- MS Office
- eCommerce
Benefits
Career Advancement
- Growth opportunities
Learning & Development
- Learning and career growth
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of DE11 AB InBev Deutschland GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
Like this job?
BetaYour Career Agent finds similar jobs for you every day.
About the Company
DE11 AB InBev Deutschland GmbH
Industry
Food
Description
Das Unternehmen ist stolz darauf, über 500 Kultmarken zu kreieren – von internationalen Klassikern bis zu lokalen Lieblingen.
Not a perfect match?
- DE11 AB InBev Deutschland GmbH
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Full-time/Part-timeOn-siteSeniorBremen - AB InBev Deutschland GmbH
Area Manager Handel(m/w/x)
Full-timeOn-siteExperiencedBremen - AB InBev Deutschland GmbH
Senior Brand Manager Beck's Europe(m/w/x)
Full-timeOn-siteSeniorBremen