Dein persönlicher KI-Karriere-Agent
Head of Brand & Design(m/w/x)
Building brand execution and team culture for connected fitness equipment. Proven cross-functional team leadership experience required. 30 days vacation, flexible hours.
Anforderungen
- 7–12 years in brand, communications, or content in B2B tech, startup, or scaleup environment
- Proven track record of leading cross-functional teams
- Ability to build trust, structure, and momentum, particularly in phases of change
- Energized by turning strategy into execution
- Ability to roll up sleeves, set priorities, and get things done
- Understanding of how brand supports Sales, Product, and GTM in B2B context
- Ability to communicate complex technology clearly and compellingly
- Background leans toward brand communications or content strategy
- Fluent in English
- Fluent in German
- Comfortable working in an international, hybrid team
Aufgaben
- Lead, develop, and stabilize Brand Ops, Design, and Content teams
- Build a clear team culture and structured ways of working
- Establish strong individual development paths for team members
- Partner with the Lead Brand Strategist
- Act as the link between brand strategy and execution
- Translate positioning, frameworks, and campaign concepts into deliverables
- Define concrete deliverables, timelines, and priorities
- Oversee the Brand Ops function as project management
- Ensure efficient workflows and reliable delivery across Design and Content
- Ensure quality and consistency across all brand outputs
- Manage brand outputs for digital and print
- Manage written content and international localization
- Develop and maintain brand guidelines and playbooks
- Develop and maintain naming strategy
- Partner with senior leadership, Product Marketing, and Demand Generation
- Align messaging and creative execution
- Explore how new technologies, including AI, can improve team speed and impact
- Immerse yourself in brand strategy
- Understand brand portfolio, positioning, and creative identity
- Build strong working relationships with the Lead Brand Strategist
- Establish clear collaboration frameworks
- Identify design or content workflows needing improvement
- Propose solutions for workflow improvements
- Develop understanding of the annual roadmap
- Align quarterly plans across Global Marketing
- Produce the quarterly Brand roadmap for the following quarter
Berufserfahrung
- 7 - 12 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Englisch – verhandlungssicher
- Deutsch – verhandlungssicher
Benefits
Flexibles Arbeiten
- Flexible working hours
- Home office possibilities
Mehr Urlaubstage
- 30 days of vacation
Abwechslungsreiche Aufgaben
- Varied, challenging tasks
Karriere- und Weiterentwicklung
- Regular feedback
Gesundheits- & Fitnessangebote
- Free EGYM Wellpass training
- In-house gym with EGYM products
Sonstige Zulagen
- 60 € monthly benefit budget
- Meal allowance
Öffi Tickets
- Mobility subsidy
Mitarbeiterrabatte
- Discounted offers
- Employee benefits portal
Firmenfahrrad
- Bike leasing offer
Betriebliche Altersvorsorge
- Employer-subsidized pension
Mentoring & Coaching
- Mentoring program
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Head of Brand & Design(m/w/x)
Building brand execution and team culture for connected fitness equipment. Proven cross-functional team leadership experience required. 30 days vacation, flexible hours.
Anforderungen
- 7–12 years in brand, communications, or content in B2B tech, startup, or scaleup environment
- Proven track record of leading cross-functional teams
- Ability to build trust, structure, and momentum, particularly in phases of change
- Energized by turning strategy into execution
- Ability to roll up sleeves, set priorities, and get things done
- Understanding of how brand supports Sales, Product, and GTM in B2B context
- Ability to communicate complex technology clearly and compellingly
- Background leans toward brand communications or content strategy
- Fluent in English
- Fluent in German
- Comfortable working in an international, hybrid team
Aufgaben
- Lead, develop, and stabilize Brand Ops, Design, and Content teams
- Build a clear team culture and structured ways of working
- Establish strong individual development paths for team members
- Partner with the Lead Brand Strategist
- Act as the link between brand strategy and execution
- Translate positioning, frameworks, and campaign concepts into deliverables
- Define concrete deliverables, timelines, and priorities
- Oversee the Brand Ops function as project management
- Ensure efficient workflows and reliable delivery across Design and Content
- Ensure quality and consistency across all brand outputs
- Manage brand outputs for digital and print
- Manage written content and international localization
- Develop and maintain brand guidelines and playbooks
- Develop and maintain naming strategy
- Partner with senior leadership, Product Marketing, and Demand Generation
- Align messaging and creative execution
- Explore how new technologies, including AI, can improve team speed and impact
- Immerse yourself in brand strategy
- Understand brand portfolio, positioning, and creative identity
- Build strong working relationships with the Lead Brand Strategist
- Establish clear collaboration frameworks
- Identify design or content workflows needing improvement
- Propose solutions for workflow improvements
- Develop understanding of the annual roadmap
- Align quarterly plans across Global Marketing
- Produce the quarterly Brand roadmap for the following quarter
Berufserfahrung
- 7 - 12 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Englisch – verhandlungssicher
- Deutsch – verhandlungssicher
Benefits
Flexibles Arbeiten
- Flexible working hours
- Home office possibilities
Mehr Urlaubstage
- 30 days of vacation
Abwechslungsreiche Aufgaben
- Varied, challenging tasks
Karriere- und Weiterentwicklung
- Regular feedback
Gesundheits- & Fitnessangebote
- Free EGYM Wellpass training
- In-house gym with EGYM products
Sonstige Zulagen
- 60 € monthly benefit budget
- Meal allowance
Öffi Tickets
- Mobility subsidy
Mitarbeiterrabatte
- Discounted offers
- Employee benefits portal
Firmenfahrrad
- Bike leasing offer
Betriebliche Altersvorsorge
- Employer-subsidized pension
Mentoring & Coaching
- Mentoring program
Über das Unternehmen
EGYM
Branche
Healthcare
Beschreibung
EGYM is a global fitness technology leader, providing intelligent workout solutions for fitness and health facilities.
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