Dein persönlicher KI-Karriere-Agent
Senior Product Marketing Manager(m/w/x)
Translating technical features into customer benefits for SaaS products. Startup or scale-up experience desirable. Remote work, education and wellbeing budgets.
Anforderungen
- Significant product marketing experience
- Market and competitive analysis
- Customer segmentation
- Product positioning
- Startup or scale-up experience desirable
- Coffee or SaaS industry experience desirable
- Experience designing collateral and materials
- Messaging strategy development
- Strong communication skills
- Strong public speaking skills
- Customer interaction skills
- Business mindset
- Analytical mindset
- Ambitious and results-oriented
- Strong quantitative skills
- Keen attention to detail
- Excellent cross-functional collaboration skills
- English fluency
- Bachelor’s degree in Marketing, Business, or related field
- Relevant experience in lieu of degree
- Deep understanding of ERP industry
- Deep understanding of hospitality industry
- Deep understanding of coffee industry
- Understanding of coffee operations
- Experience with Cropster’s products
- Understanding of Cropster’s workflows
- Proficiency in marketing tools
- Proficiency in CRM platforms
- International experience advantageous
Aufgaben
- Position products in the market
- Communicate product value to customers
- Serve as interface between Product Management and Marketing/Sales
- Translate technical features into benefits
- Develop go-to-market processes
- Craft product positioning and messaging
- Identify opportunities to increase product awareness
- Launch new products
- Create marketing materials
- Develop data sheets, infographics, white papers
- Produce user guides, web tutorials
- Support additional content creation
- Propose videos, blog posts, campaigns
- Increase product adoption
- Promote cross-selling opportunities
- Enable users to discover new features
- Communicate product value to sales team
- Develop sales tools and training
- Prepare and execute marketing campaigns
- Align campaigns with product objectives
- Assess campaign impact
- Contribute to product business plans
- Conduct market research and analysis
- Develop buyer and user profiles
- Monitor campaign and product performance
- Adjust marketing strategies based on data
- Enhance engagement and outcomes
Berufserfahrung
- 5 - 7 Jahre
Ausbildung
- Bachelor-Abschluss
Sprachen
- Englisch – fließend
Tools & Technologien
- Cropster’s products
- marketing tools
- CRM platforms
Benefits
Sonstige Zulagen
- Education & wellbeing budgets
- Professional development budget
Flexibles Arbeiten
- Remote work
- Home office
- Very flexible working hours
Gemeinnützige Ausrichtung
- Paid time for volunteer work
Mentale Gesundheitsförderung
- Mental health support
Firmenfahrrad
- Tax-friendly bike leasing
Snacks & Getränke
- Free coffee
- Home
- Jobs in Österreich
- Innsbruck
- Senior Product Marketing ManagerSenior Product Marketing Manager bei Cropster
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- Home
- Jobs in Österreich
- Innsbruck
- Senior Product Marketing ManagerSenior Product Marketing Manager bei Cropster
Senior Product Marketing Manager(m/w/x)
Translating technical features into customer benefits for SaaS products. Startup or scale-up experience desirable. Remote work, education and wellbeing budgets.
Anforderungen
- Significant product marketing experience
- Market and competitive analysis
- Customer segmentation
- Product positioning
- Startup or scale-up experience desirable
- Coffee or SaaS industry experience desirable
- Experience designing collateral and materials
- Messaging strategy development
- Strong communication skills
- Strong public speaking skills
- Customer interaction skills
- Business mindset
- Analytical mindset
- Ambitious and results-oriented
- Strong quantitative skills
- Keen attention to detail
- Excellent cross-functional collaboration skills
- English fluency
- Bachelor’s degree in Marketing, Business, or related field
- Relevant experience in lieu of degree
- Deep understanding of ERP industry
- Deep understanding of hospitality industry
- Deep understanding of coffee industry
- Understanding of coffee operations
- Experience with Cropster’s products
- Understanding of Cropster’s workflows
- Proficiency in marketing tools
- Proficiency in CRM platforms
- International experience advantageous
Aufgaben
- Position products in the market
- Communicate product value to customers
- Serve as interface between Product Management and Marketing/Sales
- Translate technical features into benefits
- Develop go-to-market processes
- Craft product positioning and messaging
- Identify opportunities to increase product awareness
- Launch new products
- Create marketing materials
- Develop data sheets, infographics, white papers
- Produce user guides, web tutorials
- Support additional content creation
- Propose videos, blog posts, campaigns
- Increase product adoption
- Promote cross-selling opportunities
- Enable users to discover new features
- Communicate product value to sales team
- Develop sales tools and training
- Prepare and execute marketing campaigns
- Align campaigns with product objectives
- Assess campaign impact
- Contribute to product business plans
- Conduct market research and analysis
- Develop buyer and user profiles
- Monitor campaign and product performance
- Adjust marketing strategies based on data
- Enhance engagement and outcomes
Berufserfahrung
- 5 - 7 Jahre
Ausbildung
- Bachelor-Abschluss
Sprachen
- Englisch – fließend
Tools & Technologien
- Cropster’s products
- marketing tools
- CRM platforms
Benefits
Sonstige Zulagen
- Education & wellbeing budgets
- Professional development budget
Flexibles Arbeiten
- Remote work
- Home office
- Very flexible working hours
Gemeinnützige Ausrichtung
- Paid time for volunteer work
Mentale Gesundheitsförderung
- Mental health support
Firmenfahrrad
- Tax-friendly bike leasing
Snacks & Getränke
- Free coffee
Über das Unternehmen
Cropster
Branche
Other
Beschreibung
The company builds market-leading Software as a Service (SaaS) solutions for the coffee supply chain.
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(Senior) Product Manager Crystal Pearls & Jewelry Components(m/w/x)
Vollzeit/Teilzeitmit HomeofficeJuniorWattensab 3.823,96 / Monat - CNT Management Consulting
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