Coty Inc.
Senior Digital Media Manager(m/w/x)
Vollzeitmit HomeofficeSenior
Darmstadt
Neuer Job?Nejo!
Dein persönlicher KI-Karriere-Agent
COCoty Inc.
Senior Digital Media Trading Manager(m/w/x)
Darmstadt
Vollzeitmit HomeofficeSenior
Nejo KI-Zusammenfassung
Digital media trading for global cosmetics brands, managing programmatic buying and RTB platforms. Hands-on DCO and audience segmentation experience required. Up to 50% home working, trust-based hours.
Anforderungen
- Bachelor/Master in Marketing, Media Management, or Digital Communication
- Proven analytical and quantitative skills
- Strong understanding of programmatic buying, RTB platforms, and digital media ecosystems
- Hands-on experience with A/B testing, DCO, Audience Segmentation, Programmatic Media Buying, and Media Attribution
- Understanding of integrated Marketing channels (Retail Media, Social Media, Content Marketing)
- Results-driven, organized self-starter
- Strong communication skills
- Attention to detail
- Ability to operate in fast-paced, ambiguous environments
- Very good German skills (written and spoken)
- Very good English skills (written and spoken)
Aufgaben
- Oversee digital media trading operations
- Manage campaign planning and delivery
- Foster a collaborative and innovative environment
- Conduct regular performance reviews
- Advise on digital marketing technology
- Upskill Digital Activation Managers
- Plan and execute programmatic, social, and ecommerce buying
- Develop and implement trading strategies
- Stay informed about industry trends
- Integrate strategies across upper and lower funnel
- Facilitate cohesive campaign execution
- Promote unified data analysis and media optimization
- Monitor MarTech standards
- Develop taxonomy and create dashboards
- Localize global MarTech strategies
- Make informed local MarTech decisions
- Set up advertising technology platforms
- Manage and implement ad tech tools
- Analyze ad tech data for performance improvement
- Meet and exceed external auditor benchmarks
- Establish relationships with ad tech vendors
- Optimize digital media with agency partners
- Localize and implement digital measurement
- Communicate data insights to non-technical stakeholders
- Manage core technologies
- Develop learning agenda and KPIs
- Optimize in-campaign performance
- Design audience segmentation strategies
- Deploy audience segmentation across data sets
Berufserfahrung
- 8 Jahre
Ausbildung
- Master-Abschluss
Sprachen
- Deutsch – verhandlungssicher
- Englisch – verhandlungssicher
Tools & Technologien
- Google Marketing Platform
- Google Analytics
- Google Ads
- DoubleVerify
- CreativeX
- Adfidence
Benefits
Flexibles Arbeiten
- Up to 50% home working
- Trust-based working hours
- Flexible working arrangements
Lockere Unternehmenskultur
- Positive working atmosphere
- Culture shaped by diversity
- Collaboration and enjoyment
- International corporate setting
- Flat hierarchies
Abwechslungsreiche Aufgaben
- Exciting projects
Modernes Büro
- Modern working environment
Parkplatz & Pendelvorteile
- Free on-site parking
- Central location
- Excellent public transport connections
Die Originalanzeige dieses Stellenangebotes in der aktuellsten Version findest du hier. Nejo hat diesen Job automatisch von der Website des Unternehmens Coty Inc. erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.
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COCoty Inc.
Senior Digital Media Trading Manager(m/w/x)
Darmstadt
Vollzeitmit HomeofficeSenior
Nejo KI-Zusammenfassung
Digital media trading for global cosmetics brands, managing programmatic buying and RTB platforms. Hands-on DCO and audience segmentation experience required. Up to 50% home working, trust-based hours.
Anforderungen
- Bachelor/Master in Marketing, Media Management, or Digital Communication
- Proven analytical and quantitative skills
- Strong understanding of programmatic buying, RTB platforms, and digital media ecosystems
- Hands-on experience with A/B testing, DCO, Audience Segmentation, Programmatic Media Buying, and Media Attribution
- Understanding of integrated Marketing channels (Retail Media, Social Media, Content Marketing)
- Results-driven, organized self-starter
- Strong communication skills
- Attention to detail
- Ability to operate in fast-paced, ambiguous environments
- Very good German skills (written and spoken)
- Very good English skills (written and spoken)
Aufgaben
- Oversee digital media trading operations
- Manage campaign planning and delivery
- Foster a collaborative and innovative environment
- Conduct regular performance reviews
- Advise on digital marketing technology
- Upskill Digital Activation Managers
- Plan and execute programmatic, social, and ecommerce buying
- Develop and implement trading strategies
- Stay informed about industry trends
- Integrate strategies across upper and lower funnel
- Facilitate cohesive campaign execution
- Promote unified data analysis and media optimization
- Monitor MarTech standards
- Develop taxonomy and create dashboards
- Localize global MarTech strategies
- Make informed local MarTech decisions
- Set up advertising technology platforms
- Manage and implement ad tech tools
- Analyze ad tech data for performance improvement
- Meet and exceed external auditor benchmarks
- Establish relationships with ad tech vendors
- Optimize digital media with agency partners
- Localize and implement digital measurement
- Communicate data insights to non-technical stakeholders
- Manage core technologies
- Develop learning agenda and KPIs
- Optimize in-campaign performance
- Design audience segmentation strategies
- Deploy audience segmentation across data sets
Berufserfahrung
- 8 Jahre
Ausbildung
- Master-Abschluss
Sprachen
- Deutsch – verhandlungssicher
- Englisch – verhandlungssicher
Tools & Technologien
- Google Marketing Platform
- Google Analytics
- Google Ads
- DoubleVerify
- CreativeX
- Adfidence
Benefits
Flexibles Arbeiten
- Up to 50% home working
- Trust-based working hours
- Flexible working arrangements
Lockere Unternehmenskultur
- Positive working atmosphere
- Culture shaped by diversity
- Collaboration and enjoyment
- International corporate setting
- Flat hierarchies
Abwechslungsreiche Aufgaben
- Exciting projects
Modernes Büro
- Modern working environment
Parkplatz & Pendelvorteile
- Free on-site parking
- Central location
- Excellent public transport connections
Die Originalanzeige dieses Stellenangebotes in der aktuellsten Version findest du hier. Nejo hat diesen Job automatisch von der Website des Unternehmens Coty Inc. erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.
Gefällt dir diese Stelle?
BetaDein Career Agent findet täglich ähnliche Jobs für dich.
Über das Unternehmen
Coty Inc.
Branche
Fashion
Beschreibung
Das Unternehmen ist ein weltweit führendes Kosmetikunternehmen und Marktführer bei Parfüms sowie Nummer 3 bei dekorativer Kosmetik.
Noch nicht perfekt?
- Coty Inc.
Senior Digital Media Manager(m/w/x)
Vollzeitmit HomeofficeSeniorDarmstadt - Coty Inc.
Social DTC & Customer Activation Manager(m/w/x)
Vollzeitmit HomeofficeBerufserfahrenDarmstadt - Coty Inc.
Senior Category Growth Manager(m/w/x)
Vollzeitmit HomeofficeSeniorDarmstadt - Coty Inc.
Content Creation Manager(m/w/x)
Vollzeitmit HomeofficeBerufserfahrenDarmstadt - Coty Inc.
Brand Manager - Duft & Bodycare(m/w/x)
Vollzeitmit HomeofficeKeine AngabeDarmstadt