Dein persönlicher KI-Karriere-Agent
Senior CRM Manager(m/w/x)
Omnichannel CRM expansion for InsurTech serving 200k+ customers. 5+ years CRM lifecycle marketing experience required. 28 vacation days, company bike subsidy.
Anforderungen
- 5+ years in CRM, lifecycle marketing, or retention
- Ownership of retention KPIs (churn, CLV, LTV)
- Experience managing or mentoring team members
- Expertise with CRM/ESP platforms (e.g. Braze, Klaviyo, Salesforce Marketing Cloud)
- Strong data literacy - comfortable in SQL or working with analysts
- Experience with A/B testing and iterative campaign optimisation
- Experience working with cross-functional teams: Brand, Product, Tech, Data
- Strong analytical skills and comfort with experimentation frameworks
- Growth mindset
- English fluent
Aufgaben
- Lead customer lifecycle stages with KPIs
- Drive churn prevention and loyalty programs
- Develop and execute upsell strategies
- Expand CRM beyond email to omnichannel engagement
- Adapt channel mix to market behaviors and regulations
- Manage CRM tech stack and partner with Product, Data
- Monitor top-line CRM metrics
- Build data-driven customer segmentation models
- Conduct A/B testing and optimize campaigns
- Introduce AI and GPT tools for team efficiency
- Monitor industry trends and competitor activities
- Apply growth hacking techniques
- Collaborate with Brand, Product, Data, and Country Managers
- Represent customer lifecycle across departments
- Build and scale CRM team capabilities
Berufserfahrung
- 5 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Englisch – fließend
- Deutsch – Grundkenntnisse
- Spanisch – Grundkenntnisse
- Französisch – Grundkenntnisse
Tools & Technologien
- CRM
- Braze
- Klaviyo
- Salesforce Marketing Cloud
- SQL
Benefits
Mehr Urlaubstage
- Holidays on December 24th and 31st
Firmenfahrrad
- Subsidized Swapfiets bike
Öffi Tickets
- Subsidized BVG ticket
- Subsidized Deutschlandticket
Flexibles Arbeiten
- Hybrid work
Workation & Sabbatical
- Work abroad in EU (up to 60 days)
Mentoring & Coaching
- Free coaching sessions
Sonstige Vorteile
- Free product testing
Weiterbildungsangebote
- Learning budget
Karriere- und Weiterentwicklung
- Regular feedback
Team Events & Ausflüge
- Summer and winter parties
- Team events
Mitarbeiterrabatte
- Corporate Benefits Platform discounts
Gemeinnützige Ausrichtung
- Community Days
Lockere Unternehmenskultur
- Pet friendly office
Noch nicht perfekt?
- gamigo groupVollzeitmit HomeofficeBerufserfahrenHamburg, Berlin
- Customlytics GmbH
Senior Retention Manager(m/w/x)
Vollzeitmit HomeofficeSeniorBerlin - Customlytics GmbH
Senior Mobile CRM Manager(m/w/x)
Vollzeitmit HomeofficeSeniorBerlin - Customlytics GmbH
Senior Retention Manager(m/w/x)
Vollzeitmit HomeofficeSeniorBerlin - FUNKE
Senior CRM Manager(m/w/x)
Vollzeitmit HomeofficeSeniorBerlin, Hamburg, Erfurt
Senior CRM Manager(m/w/x)
Omnichannel CRM expansion for InsurTech serving 200k+ customers. 5+ years CRM lifecycle marketing experience required. 28 vacation days, company bike subsidy.
Anforderungen
- 5+ years in CRM, lifecycle marketing, or retention
- Ownership of retention KPIs (churn, CLV, LTV)
- Experience managing or mentoring team members
- Expertise with CRM/ESP platforms (e.g. Braze, Klaviyo, Salesforce Marketing Cloud)
- Strong data literacy - comfortable in SQL or working with analysts
- Experience with A/B testing and iterative campaign optimisation
- Experience working with cross-functional teams: Brand, Product, Tech, Data
- Strong analytical skills and comfort with experimentation frameworks
- Growth mindset
- English fluent
Aufgaben
- Lead customer lifecycle stages with KPIs
- Drive churn prevention and loyalty programs
- Develop and execute upsell strategies
- Expand CRM beyond email to omnichannel engagement
- Adapt channel mix to market behaviors and regulations
- Manage CRM tech stack and partner with Product, Data
- Monitor top-line CRM metrics
- Build data-driven customer segmentation models
- Conduct A/B testing and optimize campaigns
- Introduce AI and GPT tools for team efficiency
- Monitor industry trends and competitor activities
- Apply growth hacking techniques
- Collaborate with Brand, Product, Data, and Country Managers
- Represent customer lifecycle across departments
- Build and scale CRM team capabilities
Berufserfahrung
- 5 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Englisch – fließend
- Deutsch – Grundkenntnisse
- Spanisch – Grundkenntnisse
- Französisch – Grundkenntnisse
Tools & Technologien
- CRM
- Braze
- Klaviyo
- Salesforce Marketing Cloud
- SQL
Benefits
Mehr Urlaubstage
- Holidays on December 24th and 31st
Firmenfahrrad
- Subsidized Swapfiets bike
Öffi Tickets
- Subsidized BVG ticket
- Subsidized Deutschlandticket
Flexibles Arbeiten
- Hybrid work
Workation & Sabbatical
- Work abroad in EU (up to 60 days)
Mentoring & Coaching
- Free coaching sessions
Sonstige Vorteile
- Free product testing
Weiterbildungsangebote
- Learning budget
Karriere- und Weiterentwicklung
- Regular feedback
Team Events & Ausflüge
- Summer and winter parties
- Team events
Mitarbeiterrabatte
- Corporate Benefits Platform discounts
Gemeinnützige Ausrichtung
- Community Days
Lockere Unternehmenskultur
- Pet friendly office
Über das Unternehmen
getolo GmbH
Branche
Insurance
Beschreibung
Die getolo GmbH ist ein InsurTech, das Zusatztarife in den Bereichen Zahn, Tier und Kranken anbietet. Unter den Marken dentolo, petolo und vitolo betreut das Unternehmen über 200.000 Kund:innen und bietet digitalen Schutz an.
Noch nicht perfekt?
- gamigo group
CRM Manager(m/w/x)
Vollzeitmit HomeofficeBerufserfahrenHamburg, Berlin - Customlytics GmbH
Senior Retention Manager(m/w/x)
Vollzeitmit HomeofficeSeniorBerlin - Customlytics GmbH
Senior Mobile CRM Manager(m/w/x)
Vollzeitmit HomeofficeSeniorBerlin - Customlytics GmbH
Senior Retention Manager(m/w/x)
Vollzeitmit HomeofficeSeniorBerlin - FUNKE
Senior CRM Manager(m/w/x)
Vollzeitmit HomeofficeSeniorBerlin, Hamburg, Erfurt