Dein persönlicher KI-Karriere-Agent
Senior App Growth Marketing Manager(m/w/x)
Driving app user acquisition and retention for a leading pet e-commerce platform. Proven performance optimization and cross-functional leadership skills required. 4-day work week, company car for private use.
Anforderungen
- Several years in Growth Marketing roles
- E-Commerce/Apps experience
- Proven success in performance optimization
- Cross-functional coordination skills
- Strong communication skills
- Stakeholder management skills
- Structured working approach
- Ability to align teams
- Ability to prioritize initiatives
- Ability to drive growth
- Experience in complex environments
- Strategic mindset
- Hands-on mindset
- Passion for scalable growth
Aufgaben
- Coordinate app growth across marketing channels
- Provide horizontal leadership in matrix structures
- Act as the single point of contact between Business and Product
- Collect and prioritize product development requests
- Own measurement and reporting frameworks
- Manage the AppsFlyer MMP tool
- Conduct data analysis and A/B testing
- Track key performance indicators (KPIs)
- Build an App Center of Excellence
- Develop expertise in functional growth areas
- Manage full app marketing and promo budgets
- Lead the commercial plan for user acquisition
- Lead the commercial plan for retention and engagement
- Lead the commercial plan for Web2App migration
Berufserfahrung
- ca. 4 - 6 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Englisch – fließend
- Deutsch – ist ein Plus
Tools & Technologien
- AppsFlyer
Benefits
Weiterbildungsangebote
- Development opportunities
- Excellent training
Karriere- und Weiterentwicklung
- Career path shaping
Sonstige Vorteile
- Support
Gesundheits- & Fitnessangebote
- Wellbeing offers
Öffi Tickets
- Subsidised transport
Firmenfahrrad
- Bike leasing
Mitarbeiterrabatte
- 20% product discount
Gefällt dir diese Stelle?
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Senior App Growth Marketing Manager(m/w/x)
Driving app user acquisition and retention for a leading pet e-commerce platform. Proven performance optimization and cross-functional leadership skills required. 4-day work week, company car for private use.
Anforderungen
- Several years in Growth Marketing roles
- E-Commerce/Apps experience
- Proven success in performance optimization
- Cross-functional coordination skills
- Strong communication skills
- Stakeholder management skills
- Structured working approach
- Ability to align teams
- Ability to prioritize initiatives
- Ability to drive growth
- Experience in complex environments
- Strategic mindset
- Hands-on mindset
- Passion for scalable growth
Aufgaben
- Coordinate app growth across marketing channels
- Provide horizontal leadership in matrix structures
- Act as the single point of contact between Business and Product
- Collect and prioritize product development requests
- Own measurement and reporting frameworks
- Manage the AppsFlyer MMP tool
- Conduct data analysis and A/B testing
- Track key performance indicators (KPIs)
- Build an App Center of Excellence
- Develop expertise in functional growth areas
- Manage full app marketing and promo budgets
- Lead the commercial plan for user acquisition
- Lead the commercial plan for retention and engagement
- Lead the commercial plan for Web2App migration
Berufserfahrung
- ca. 4 - 6 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Englisch – fließend
- Deutsch – ist ein Plus
Tools & Technologien
- AppsFlyer
Benefits
Weiterbildungsangebote
- Development opportunities
- Excellent training
Karriere- und Weiterentwicklung
- Career path shaping
Sonstige Vorteile
- Support
Gesundheits- & Fitnessangebote
- Wellbeing offers
Öffi Tickets
- Subsidised transport
Firmenfahrrad
- Bike leasing
Mitarbeiterrabatte
- 20% product discount
Gefällt dir diese Stelle?
BetaDein Career Agent findet täglich ähnliche Jobs für dich.
Über das Unternehmen
zooplus SE
Branche
Retail
Beschreibung
The company is Europe’s leading online pet platform, delivering happiness to over 9 million pet parents each year.
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