Brand Lead CHAT, Cardiovascular(m/w/x)

Beschreibung

You will drive the commercial success of cardiovascular brands across Switzerland and Austria by leading agile, cross-functional teams and managing strategic resource allocation to maximize market impact.

Anforderungen

• •Leadership skills within matrix organizations
• •Degree in life sciences, medicine, or business
• •Ability to deliver commercial performance objectives
• •Experience leading cross-functional matrix teams
• •Business acumen and P&L management experience
• •Proficiency in analytical models and strategy
• •Excellent project management skills
• •Mastery of omnichannel strategy and content
• •Willingness to travel between Switzerland and Austria
• •Customer-focused mindset
• •Understanding of customer journeys and experiences
• •Ability to optimize customer experience
• •Genuine care for customers
• •Ability to simplify complex clinical data
• •Knowledge of TA/product and clinical landscape
• •Understanding of regulatory guidelines and landscapes
• •Strong learning mindset and scientific passion
• •Expert knowledge of Access and Commercial processes
• •Ability to drive customer engagement
• •Adoption of evolving technology
• •Ability to identify industry trends
• •Strong analytical and data interpretation skills
• •Ability to drive sophisticated analytics
• •Maintenance of robust metrics and KPIs
• •Collaborative mindset and partnership building
• •Ability to orchestrate agile operating models
• •Integrity and sound judgment in compliance
• •Ownership of brand across functions
• •Ability to drive organizational performance
• •Ability to influence matrix organizations
• •Development and execution of brand strategies

Aufgaben

• •Develop integrated brand strategies for Switzerland and Austria
• •Lead cross-functional teams across Commercial, Medical, and Access
• •Direct bottom-up resource planning for the CHAT region
• •Oversee execution of brand-specific tactics in both markets
• •Manage the brand P&L and allocate OpEx budgets
• •Build business cases for dynamic budget adjustments
• •Implement personalized omnichannel marketing and advanced analytics
• •Collaborate with BI&A on market research and insights
• •Lead brand performance reviews and financial projections
• •Provide performance feedback for cross-functional team members
• •Drive agile rituals and modular content creation
• •Set brand objectives in alignment with Medical teams
• •Support supply functions with accurate demand planning
• •Travel between Switzerland and Austria to support objectives

Tools & Technologien

Benefits