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HAHaufe Group

A/B Testing & CRO Specialist(m/w/x)

Freiburg im Breisgau
Full-timeWith Home OfficeExperienced
AI/ML

A/B testing and CRO for AI-driven knowledge solutions. Statistical analysis and web analytics tooling expertise required. Hybrid work, flexible hours.

Requirements

  • Degree in psychology, business, marketing, statistics, or comparable field
  • Several years of relevant professional experience
  • Strong statistical expertise
  • Advanced knowledge of web analytics and CRO tooling
  • Strong understanding of conversion drivers
  • Strong cross-functional collaboration skills
  • Experience in B2B context, SEO & GEO desirable
  • Fluent written and verbal communication in English
  • Fluent written and verbal communication in German (C1)

Tasks

  • Set up and maintain testing frameworks
  • Conduct smoke testing and conversion rate optimization
  • Define and monitor KPIs
  • Interpret statistical analysis of test results
  • Translate product requirements into measurable KPIs
  • Generate actionable insights from product requirements
  • Analyze and optimize user behavior
  • Optimize conversion drivers across UX, messaging, and decision-making
  • Synthesize qualitative and quantitative insights
  • Identify high-impact improvements
  • Create dashboards and reports
  • Document and communicate results to stakeholders
  • Develop and own the experimentation roadmap
  • Collaborate cross-functionally
  • Drive a data-driven culture

Work Experience

  • approx. 1 - 4 years

Education

  • Bachelor's degree

Languages

  • EnglishFluent
  • GermanBusiness Fluent

Tools & Technologies

  • web analytics
  • CRO tooling

Benefits

Startup Environment

  • Pioneering working conditions

Purpose-Driven Work

  • Space and responsibility

Flexible Working

  • Hybrid work
  • Flexible working hours

Learning & Development

  • Training and development opportunities

Informal Culture

  • Great Place to Work certification
  • Diversity and inclusion commitment
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Haufe Group and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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