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Team Lead Performance Marketing(m/w/x)
Developing paid search, display, social strategies for a digital automotive platform with multiple brands, leading a team. 6+ years managing large-scale paid media, AI-powered advertising trends knowledge required. 30 days vacation, dedicated education budget.
Requirements
- 6+ years managing large-scale paid media
- Knowledge of AI-powered advertising trends
- Ability to design data-driven strategies
- Skills in audience segmentation and research
- Strong analytical and data translation skills
- Leadership and team-building skills
- Experience mentoring high-performing teams
- Effective communication with senior stakeholders
- Experience utilizing AI-driven tools
- Eagerness to experiment and learn
- Excellent organizational skills and creativity
- Ability to manage multiple projects
- Fluent English and German proficiency plus
Tasks
- Develop comprehensive digital marketing strategies
- Manage paid search, display, and social channels
- Build and lead a high-performing team
- Establish scalable processes for campaign execution
- Identify keywords and target audiences for campaigns
- Refine targeting to improve lead quality
- Analyze cross-channel performance to maximize ROI
- Partner with Tech and Data teams on automation
- Collaborate on ad copy and creative assets
- Test innovative advertising features and AI opportunities
Work Experience
- 6 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
- German – Basic
Tools & Technologies
- Search engines
- App stores
- Display platforms
- Social platforms
- AI-powered advertising
- AI-driven tools
Benefits
Flexible Working
- Working from home options
- Flexible working hours
More Vacation Days
- 30 days of vacation
Additional Allowances
- Dedicated education budget
Learning & Development
- Online courses
- Conferences and trainings
Corporate Discounts
- Discounts on well-known brands
Other Benefits
- Special offers on cars
Mental Health Support
- Free access to Headspace
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Team Lead Performance Marketing(m/w/x)
Developing paid search, display, social strategies for a digital automotive platform with multiple brands, leading a team. 6+ years managing large-scale paid media, AI-powered advertising trends knowledge required. 30 days vacation, dedicated education budget.
Requirements
- 6+ years managing large-scale paid media
- Knowledge of AI-powered advertising trends
- Ability to design data-driven strategies
- Skills in audience segmentation and research
- Strong analytical and data translation skills
- Leadership and team-building skills
- Experience mentoring high-performing teams
- Effective communication with senior stakeholders
- Experience utilizing AI-driven tools
- Eagerness to experiment and learn
- Excellent organizational skills and creativity
- Ability to manage multiple projects
- Fluent English and German proficiency plus
Tasks
- Develop comprehensive digital marketing strategies
- Manage paid search, display, and social channels
- Build and lead a high-performing team
- Establish scalable processes for campaign execution
- Identify keywords and target audiences for campaigns
- Refine targeting to improve lead quality
- Analyze cross-channel performance to maximize ROI
- Partner with Tech and Data teams on automation
- Collaborate on ad copy and creative assets
- Test innovative advertising features and AI opportunities
Work Experience
- 6 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
- German – Basic
Tools & Technologies
- Search engines
- App stores
- Display platforms
- Social platforms
- AI-powered advertising
- AI-driven tools
Benefits
Flexible Working
- Working from home options
- Flexible working hours
More Vacation Days
- 30 days of vacation
Additional Allowances
- Dedicated education budget
Learning & Development
- Online courses
- Conferences and trainings
Corporate Discounts
- Discounts on well-known brands
Other Benefits
- Special offers on cars
Mental Health Support
- Free access to Headspace
Like this job?
BetaYour Career Agent finds similar jobs for you every day.
About the Company
AUTO1 Group
Industry
Automotive
Description
AUTO1 Group ist Europas führende digitale Automobilplattform. Als dynamisches Tech-Unternehmen revolutionieren wir mit unseren Marken wirkaufendeinauto.de, AUTO1.com und Autohero die Automobilbranche.
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