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PAParametric Technology Espana, S.A.

Sr. Product Marketing Specialist – ALM(m/w/x)

München
Full-timeOn-siteExperienced
AI/ML

Executing global go-to-market programs for software integrating physical and digital worlds, including digital campaigns and virtual events. 2-5 years B2B product marketing experience and GenAI platform familiarity required. Global program execution, cross-functional team collaboration.

Requirements

  • 2–5 years of B2B product marketing experience
  • Strong project management and communication skills
  • Familiarity with marketing analytics and GenAI platforms
  • Results-driven mindset
  • Desire to grow in a global tech company

Tasks

  • Partner with ALM segment leaders and field marketing teams
  • Design and execute global and regional go-to-market programs
  • Plan digital marketing initiatives, including webinars and paid campaigns
  • Organize virtual events and third-party promotions
  • Review market data and competitive positioning
  • Recommend messaging and content updates
  • Measure and report on program performance
  • Drive optimization and inform decision-making
  • Align with sales teams to drive qualified opportunities
  • Support pipeline goals
  • Collaborate with creative, product, and demand generation teams
  • Ensure consistent messaging and flawless campaign execution

Work Experience

  • 2 - 5 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • EnglishBusiness Fluent
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Parametric Technology Espana, S.A. and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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