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Senior Website Analyst – E-Commerce Management(m/w/x)
Analyzing customer journeys and sales funnels for e-commerce optimization at a cloud and hosting services provider. 5+ years in Web or Digital Analytics, plus BI tools experience, required. Flexible working hours, subsidized canteen, free drinks.
Requirements
- 5+ years of experience in Web Analytics or Digital Analytics
- Familiarity with Adobe Analytics, Google Analytics 4, Matomo, and SQL
- Experience with BI tools such as Tableau or Looker
- Deep understanding of attribution models, customer journeys, and web technologies
- Critical questioning of data and proactive process improvement
- Ability to communicate complex issues in German and English
Tasks
- Analyze the customer journey in the online shop
- Define KPIs to measure success
- Generate actionable insights from data
- Identify friction points in the sales funnel
- Provide optimization recommendations for E-commerce Management
- Support A/B testing for Conversion Rate Optimization
- Evaluate the impact of tests on Customer Lifetime Value
- Ensure precise tracking with Data Engineering
- Maintain high data quality in a post-cookie environment
- Prepare complex analyses for management decision-making
Work Experience
- 5 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- German – Business Fluent
- English – Business Fluent
Tools & Technologies
- Adobe Analytics
- Google Analytics 4
- Matomo
- SQL
- Tableau
- Looker
Benefits
Flexible Working
- Flexible working hours
- Hybrid working model
Free or Subsidized Food
- Subsidized canteen
Snacks & Drinks
- Free drinks
Modern Office
- Modern office space
Parking & Commuter Benefits
- Very good transport connections
Corporate Discounts
- Employee discounts
Team Events
- Employee events
Learning & Development
- Training and development opportunities
Healthcare & Fitness
- Health offers
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Senior Website Analyst – E-Commerce Management(m/w/x)
Analyzing customer journeys and sales funnels for e-commerce optimization at a cloud and hosting services provider. 5+ years in Web or Digital Analytics, plus BI tools experience, required. Flexible working hours, subsidized canteen, free drinks.
Requirements
- 5+ years of experience in Web Analytics or Digital Analytics
- Familiarity with Adobe Analytics, Google Analytics 4, Matomo, and SQL
- Experience with BI tools such as Tableau or Looker
- Deep understanding of attribution models, customer journeys, and web technologies
- Critical questioning of data and proactive process improvement
- Ability to communicate complex issues in German and English
Tasks
- Analyze the customer journey in the online shop
- Define KPIs to measure success
- Generate actionable insights from data
- Identify friction points in the sales funnel
- Provide optimization recommendations for E-commerce Management
- Support A/B testing for Conversion Rate Optimization
- Evaluate the impact of tests on Customer Lifetime Value
- Ensure precise tracking with Data Engineering
- Maintain high data quality in a post-cookie environment
- Prepare complex analyses for management decision-making
Work Experience
- 5 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- German – Business Fluent
- English – Business Fluent
Tools & Technologies
- Adobe Analytics
- Google Analytics 4
- Matomo
- SQL
- Tableau
- Looker
Benefits
Flexible Working
- Flexible working hours
- Hybrid working model
Free or Subsidized Food
- Subsidized canteen
Snacks & Drinks
- Free drinks
Modern Office
- Modern office space
Parking & Commuter Benefits
- Very good transport connections
Corporate Discounts
- Employee discounts
Team Events
- Employee events
Learning & Development
- Training and development opportunities
Healthcare & Fitness
- Health offers
About the Company
IONOS EN
Industry
IT
Description
IONOS is the leading European digitalization partner for small and medium-sized businesses, offering a comprehensive range of cloud and hosting services.
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