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LY
LYNX Berlin
21d ago

Senior PPC Specialist(m/w/x)

Berlin
Full-timeOn-siteSenior

Description

As a Senior PPC Specialist, you will take charge of the paid media strategy, optimizing campaigns across various channels while collaborating with a talented team. This role involves driving performance, implementing automation, and staying ahead of industry trends to ensure impactful advertising.

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Requirements

  • •5+ years of hands-on PPC experience
  • •Proven ability to scale and optimize paid media campaigns
  • •Experience with PPC automation and data-driven decision-making
  • •Strong analytical skills
  • •Entrepreneurial mindset
  • •Ability to educate and support an existing PPC team
  • •Fluency in German and excellent command of English

Work Experience

5 years

Tasks

  • •Own and lead PPC strategy across all paid media channels
  • •Focus on display, programmatic buying, video advertising, and YouTube
  • •Execute and optimize campaigns to enhance performance and efficiency
  • •Drive continuous improvement in ROAS and key metrics
  • •Develop and refine automation processes for PPC workflows
  • •Advise and collaborate with the team on best practices in display, video, and programmatic advertising
  • •Work with data, tech, and creative teams to create impactful advertising campaigns
  • •Leverage audience targeting, dynamic creatives, and machine learning optimizations
  • •Own the programmatic strategy and select appropriate platforms and partners
  • •Stay updated on industry trends and innovations in PPC and digital advertising
  • •Collaborate with search engine and platform partners for best practices
  • •Provide regular performance insights and strategic recommendations to stakeholders

Languages

German – Native

English – Business Fluent

Benefits

Additional Allowances

  • •Travel allowance
  • •Training budget of €2,000 per year

Career Advancement

  • •Continuous growth potential

Retirement Plans

  • •Great pension scheme

Team Events

  • •Trips and activities with colleagues

Free or Subsidized Food

  • •Fresh warm meals at the office

Informal Culture

  • •Relaxed and informal working environment
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of LYNX Berlin and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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