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PLplancraft

Senior Performance Marketing Manager(m/w/x)

Hamburg
from 75,000 / year
Full-timeRemoteSenior
AI/ML

Performance marketing for AI- and Voice-First software, owning paid channel results and building experimentation culture. Advanced measurement and analytics knowledge required. Three major team events, two casual monthly formats.

Requirements

  • 3+ years performance marketing experience
  • Expertise in key paid channels
  • Advanced measurement and analytics knowledge
  • Experience with testing and optimization
  • Excellent analytical mindset
  • Budget management and ROAS optimization
  • Understanding of full-funnel performance metrics
  • Structured and proactive working style
  • Strong ownership and autonomous operation
  • Excellent German and English skills
  • Experience with marketing attribution models
  • Background in SaaS or B2B
  • Experience in international market expansion
  • Experience with marketing automation setups
  • Willingness to apply despite gaps

Tasks

  • Own performance marketing results across all paid channels
  • Develop and optimize channel strategies for growth
  • Build a structured experimentation culture
  • Translate data insights into scalable growth levers
  • Establish reliable attribution and tracking standards
  • Collaborate with Brand, Content, Sales, and RevOps
  • Mentor junior team members through best-practice sharing
  • Explore AI-driven solutions and automation opportunities
  • Challenge existing structures to raise execution quality

Work Experience

  • 3 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • GermanBusiness Fluent
  • EnglishBusiness Fluent

Tools & Technologies

  • Google Ads
  • Meta
  • TikTok
  • Bing
  • Programmatic
  • GA4
  • Google Tag Manager

Benefits

Team Events

  • Three major team events
  • Two casual monthly formats
  • Internal sport meetups

Informal Culture

  • Strong recognition culture
  • Flat hierarchy
  • High-trust environment
  • Strong feedback culture
  • International environment

Additional Allowances

  • Personal learning budget

Learning & Development

  • Targeted enablement formats

Modern Equipment

  • AI-enabled tools and workflows
  • MacBook
  • Premium over-ear headphones

Other Benefits

  • ChatGPT+ license

Flexible Working

  • Remote, hybrid, or on-site

Startup Environment

  • Rooftop terrace

Workation & Sabbatical

  • Working abroad option

More Vacation Days

  • 30 vacation days
  • Dec 24th off

Healthcare & Fitness

  • Subsidized Urban Sports Club

Company Bike

  • JobRad bike leasing

Public Transport Subsidies

  • Subsidized Deutschlandticket
  • Subsidized BahnCard
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of plancraft and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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