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plancraft
3mo ago

Senior Marketing Operations Manager - SaaS/ B2B(m/w/x)

Hamburg
Full-timeRemoteSenior
AI/ML

Description

In this role, you will focus on building and scaling marketing analytics and automation, ensuring data accuracy and seamless workflows. Your insights will empower smarter go-to-market decisions while collaborating with teams to enhance efficiency and compliance.

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Requirements

  • •4+ years of experience in Marketing Operations, Marketing Analytics, or Automation
  • •Hands-on experience with CRM & automation platforms (HubSpot, Make.com)
  • •Strong SQL skills for data analysis and reporting
  • •Deep understanding of funnel metrics, attribution models, and pipeline tracking
  • •Analytical mindset with high attention to data accuracy
  • •Experience with visualization tools (Looker, Tableau, Power BI, etc.)
  • •Solid grasp of GDPR and data governance principles
  • •Excellent cross-functional communication and stakeholder management
  • •Background in B2B SaaS or similar data-driven environments
  • •Python for advanced analytics or automation scripting
  • •Familiarity with multi-touch attribution frameworks or CDPs
  • •Interest in AI/ML applications in marketing analytics

Work Experience

4 years

Tasks

  • •Develop and maintain marketing dashboards
  • •Build and manage SQL-based reports and datasets
  • •Lead marketing automation initiatives
  • •Design and optimize workflows in HubSpot and Make.com
  • •Analyze marketing performance metrics
  • •Provide actionable insights from data analysis
  • •Collaborate with the Data team for clean datasets
  • •Ensure GDPR compliance and consent tracking
  • •Identify and improve workflow inefficiencies
  • •Support scaling of data models and automations

Tools & Technologies

HubSpotMake.comLookerTableauPower BIPython

Languages

English – Business Fluent

Benefits

Team Events

  • •Team events

Learning & Development

  • •Personal learning budget

Modern Equipment

  • •AI-enabled tools

Flexible Working

  • •Flexible work location

Healthcare & Fitness

  • •Subsidized Urban Sports Club membership

Company Bike

  • •JobRad leasing

Public Transport Subsidies

  • •Subsidized public transport
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of plancraft and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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