IDnow
Organic Growth & Web Performance Manager(m/w/x)
Full-timeWith HomeofficeNot specified
Berlin
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TATalon.One
Senior Digital Experience Manager(m/w/x)
Berlin
Full-timeWith Home OfficeSenior
AI/ML
Nejo AI Summary
Defining core site page purpose, audience, and success criteria for conversion. Strategic judgment and web experience design with AI/human balance required. 30 days annual leave, LinkedIn Learning access.
Requirements
- Strategic judgment
- Strong point of view on page purpose, user experience, and AI/human visitor balance
- Ability to connect positioning, user intent, and conversion into coherent web journeys
- High ownership mindset with bias toward shipping and iteration
- Web experience design & CRO
- SEO & technical SEO
- Content strategy
- Fluency in Google Analytics, Google Search Console, Semrush or equivalent
- Ability to build and publish pages in headless CMS
- Working knowledge of schema markup (JSON-LD) and structured data
- Strong copywriting fundamentals for web, clarity and conversion focus
- Strong point of view on AI's impact on discovery and site structure
- Actively experimenting with AI, forming opinions, leading approach
- 8+ years in Product Marketing, Growth, Content Strategy, or Web-focused roles in B2B SaaS/tech
- Demonstrated ownership of website initiatives influencing pipeline, engagement, or organic discovery
- Track record of shipping and iterating live experiences
- Relevant degree or equivalent practical experience in marketing, business, communication, or related fields
Tasks
- Own website strategy and experience
- Define page purpose, audience, and success criteria
- Translate product positioning into web experiences
- Drive clarity, discovery, and conversion on core site pages
- Analyze user behavior to improve visitor journeys
- Identify data opportunities and propose improvements autonomously
- Ship improvements and iterate based on outcomes
- Own organic search strategy with the content team
- Develop keyword and entity strategy for SEO
- Manage technical SEO health and search console performance
- Lead Generative Engine Optimization (GEO) efforts
- Structure website for AI engines using schema markup
- Optimize website for AI through entity-based content
- Ensure citation-optimized architecture for AI
- Provide technical SEO oversight as in-house expert
- Manage core web vitals, crawlability, and structured data
- Conduct site audits with the SEO Agency
- Prioritize SEO/GEO experimentation based on business impact
- Own website performance analytics
- Set up and maintain goals in Google Analytics
- Monitor organic path analysis
- Report on discovery impact and pipeline contribution
- Build and maintain reporting across analytics tools
- Surface actionable insights from data
- Evaluate performance signals and optimize content
- Build and iterate pages using design systems and AI tools
- Write and refine first-pass copy for pages
- Partner with Web Product Manager, Content, and Design
- Work within established templates and patterns
- Push for template improvements with evidence and results
Work Experience
- 8 years
Education
- Bachelor's degree
Languages
- English – Business Fluent
Tools & Technologies
- Google Analytics
- Google Search Console
- Semrush
- headless CMS
- JSON-LD
- schema markup
- structured data
Benefits
Learning & Development
- Annual learning budget
- LinkedIn Learning access
- German language courses
More Vacation Days
- 30 days of annual leave
- Paid birthday leave
- Paid moving day
Additional Allowances
- Home office setup budget
- Monthly home office allowance
Workation & Sabbatical
- Work abroad up to 90 days
Mental Health Support
- Mental health support
Corporate Discounts
- Discounted Urban Sports Club membership
Retirement Plans
- Pension contribution subsidy
Public Transport Subsidies
- Subsidised public transport ticket
Informal Culture
- Dog-friendly office
Company Bike
- Bike leasing program
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Talon.One and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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TATalon.One
Senior Digital Experience Manager(m/w/x)
Berlin
Full-timeWith Home OfficeSenior
AI/ML
Nejo AI Summary
Defining core site page purpose, audience, and success criteria for conversion. Strategic judgment and web experience design with AI/human balance required. 30 days annual leave, LinkedIn Learning access.
Requirements
- Strategic judgment
- Strong point of view on page purpose, user experience, and AI/human visitor balance
- Ability to connect positioning, user intent, and conversion into coherent web journeys
- High ownership mindset with bias toward shipping and iteration
- Web experience design & CRO
- SEO & technical SEO
- Content strategy
- Fluency in Google Analytics, Google Search Console, Semrush or equivalent
- Ability to build and publish pages in headless CMS
- Working knowledge of schema markup (JSON-LD) and structured data
- Strong copywriting fundamentals for web, clarity and conversion focus
- Strong point of view on AI's impact on discovery and site structure
- Actively experimenting with AI, forming opinions, leading approach
- 8+ years in Product Marketing, Growth, Content Strategy, or Web-focused roles in B2B SaaS/tech
- Demonstrated ownership of website initiatives influencing pipeline, engagement, or organic discovery
- Track record of shipping and iterating live experiences
- Relevant degree or equivalent practical experience in marketing, business, communication, or related fields
Tasks
- Own website strategy and experience
- Define page purpose, audience, and success criteria
- Translate product positioning into web experiences
- Drive clarity, discovery, and conversion on core site pages
- Analyze user behavior to improve visitor journeys
- Identify data opportunities and propose improvements autonomously
- Ship improvements and iterate based on outcomes
- Own organic search strategy with the content team
- Develop keyword and entity strategy for SEO
- Manage technical SEO health and search console performance
- Lead Generative Engine Optimization (GEO) efforts
- Structure website for AI engines using schema markup
- Optimize website for AI through entity-based content
- Ensure citation-optimized architecture for AI
- Provide technical SEO oversight as in-house expert
- Manage core web vitals, crawlability, and structured data
- Conduct site audits with the SEO Agency
- Prioritize SEO/GEO experimentation based on business impact
- Own website performance analytics
- Set up and maintain goals in Google Analytics
- Monitor organic path analysis
- Report on discovery impact and pipeline contribution
- Build and maintain reporting across analytics tools
- Surface actionable insights from data
- Evaluate performance signals and optimize content
- Build and iterate pages using design systems and AI tools
- Write and refine first-pass copy for pages
- Partner with Web Product Manager, Content, and Design
- Work within established templates and patterns
- Push for template improvements with evidence and results
Work Experience
- 8 years
Education
- Bachelor's degree
Languages
- English – Business Fluent
Tools & Technologies
- Google Analytics
- Google Search Console
- Semrush
- headless CMS
- JSON-LD
- schema markup
- structured data
Benefits
Learning & Development
- Annual learning budget
- LinkedIn Learning access
- German language courses
More Vacation Days
- 30 days of annual leave
- Paid birthday leave
- Paid moving day
Additional Allowances
- Home office setup budget
- Monthly home office allowance
Workation & Sabbatical
- Work abroad up to 90 days
Mental Health Support
- Mental health support
Corporate Discounts
- Discounted Urban Sports Club membership
Retirement Plans
- Pension contribution subsidy
Public Transport Subsidies
- Subsidised public transport ticket
Informal Culture
- Dog-friendly office
Company Bike
- Bike leasing program
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Talon.One and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
About the Company
Talon.One
Industry
Marketing
Description
The company develops a flexible, highly scalable promotions engine using state-of-the-art technologies.
Not a perfect match?
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