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INInsulet Germany GmbH

Product Lifecycle & Launch Marketing Manager(m/w/x)

München
Full-timeWith Home OfficeExperienced

End-to-end product launches for diabetes management medical devices, driving multichannel campaigns across DACH. MedTech product launch experience and diabetes market knowledge essential. Cross-functional collaboration with regulatory and medical teams.

Requirements

  • Bachelor's degree in marketing, economics, communication, related fields, or equivalent
  • Professional experience in Marketing, including MedTech product launches
  • Knowledge of diabetes market and key players for market opportunities
  • Experience in medical technology, pharmaceutical, OTC, or consumer goods sectors
  • Familiarity with MS Office package
  • Good knowledge of English and German
  • Confidence in German (written and spoken)
  • Deep insights into diabetes market; pump market insights (plus)

Tasks

  • Lead end-to-end launches for new products.
  • Launch new business models.
  • Drive multichannel marketing campaigns across DACH.
  • Manage marketing projects independently.
  • Collaborate with Regulatory, Quality, Medical, and Legal teams.
  • Identify innovation opportunities from market insights.
  • Apply innovative marketing tactics for launches and growth.
  • Define local launch plans with key departments.
  • Develop country-specific marketing assets.
  • Manage asset approval with cross-functional stakeholders.
  • Implement and monitor commercialization activities.
  • Manage marketing agencies and providers for country programs.
  • Collaborate with sales and international marketing to optimize customer journeys.
  • Manage industry alliances and partnerships.
  • Lead social media, digital marketing, and influencer programs.
  • Improve HCP and DTC marketing and launch projects.
  • Influence internal and external stakeholders to achieve outcomes.
  • Organize and evaluate events for medical professionals.
  • Organize and evaluate congresses for Diabetes patients.

Work Experience

  • approx. 1 - 4 years

Education

  • Bachelor's degree

Languages

  • EnglishBusiness Fluent
  • GermanBusiness Fluent

Tools & Technologies

  • MS Office
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Insulet Germany GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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