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HYHyundai Motor Europe GmbH

Marketing Performance Analyst(m/w/x)

Offenbach am Main
Full-timeWith Home OfficeSenior
AI/ML
Data Science

Driving marketing ROI through integrated analytics and KPI monitoring for automotive OEMs. 5+ years of automotive marketing analytics experience required. Flexible hours, hybrid work, and continued learning opportunities.

Requirements

  • 5+ years marketing analytics, media analytics, or data analysis experience
  • Automotive industry experience, ideally OEM
  • Strong full-funnel marketing understanding
  • Proven multi-market or international experience
  • Advanced analytical and quantitative skills, data modelling
  • Hands-on BI tools experience (Power BI, Tableau, Looker)
  • Marketing data sources experience (ad platforms, GA4/Adobe Analytics, CRM, CDP)
  • Strong marketing KPIs and performance measurement understanding
  • Marketing/media mix modelling experience is a plus
  • Familiarity with AI/advanced analytics in marketing is an advantage
  • Strong communication and storytelling skills
  • Structured, detail-oriented, manages multiple priorities
  • Proactive, solution-oriented team player, stakeholder management
  • Fluent English; additional European languages a plus
  • Entry-Level experience

Tasks

  • Lead integrated analytics and reporting
  • Enable smarter investment decisions
  • Ensure measurable business impact
  • Act as key interface between Marketing, CRM, Sales, and IT
  • Define, track, and monitor marketing KPIs
  • Deliver integrated performance reporting
  • Generate actionable insights to optimize campaigns
  • Ensure high data quality
  • Maintain consistent tracking
  • Standardize reporting across European markets
  • Translate complex data into clear recommendations
  • Create compelling stories for senior stakeholders
  • Build and align processes between HQ and markets
  • Improve transparency, efficiency, and performance
  • Coordinate reporting and analytics with Global HQ
  • Conduct deep-dive analyses across the full funnel
  • Analyze customer journeys, conversion, and channel effectiveness
  • Collaborate with Marketing, Media, CRM, Sales, and IT teams
  • Support data-driven decision-making
  • Drive development of data infrastructure
  • Develop dashboards and reporting solutions
  • Act as bridge between business and technical teams
  • Support data and digital transformation initiatives
  • Identify trends, risks, and opportunities
  • Continuously improve marketing effectiveness

Work Experience

  • 5 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • EnglishFluent
  • GermanBasic
  • FrenchBasic
  • SpanishBasic
  • ItalianBasic

Tools & Technologies

  • Power BI
  • Tableau
  • Looker
  • GA4
  • Adobe Analytics
  • CRM
  • CDP

Benefits

Flexible Working

  • Flexible working hours
  • Hybrid working policy

Learning & Development

  • Continued learning
  • Professional development

Company Vehicle

  • Car sharing
  • Lease mobility program

Free or Subsidized Food

  • Complimentary daily lunch
  • Subsidized breakfast options

Healthcare & Fitness

  • Complimentary fitness facility
  • Sporting clubs membership

Informal Culture

  • Highly international working environment
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Hyundai Motor Europe GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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