Campari Group
Senior Manager Event & Experiential(m/w/x)
Full-timeWith HomeofficeSenior
München
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CACampari Deutschland GmbH
Marketing Manager Integrated Marketing Communications & Activation(m/w/x)
München
Full-timeWith Home OfficeSenior
Nejo AI Summary
Developing media and digital strategies for 50+ premium spirits brands, overseeing media buying accounting. 8+ years in multinational F&B media/digital management and 4-5 years media buying experience required. 30 days vacation, fitness center subsidy, company pension plan.
Requirements
- 8+ years experience as Media and Digital Manager in multinational F&B companies
- 4-5 years media buying experience
- University degree
- Master in Marketing & Communications (plus)
- Fluent German and English knowledge
- Media and Digital Media management
- Knowledge of Media/Digital Media market structure, trends, technologies
- Budget management
- Media buying and legislation knowledge
- Web communication strategy design and development knowledge
- Media and PR agencies management
- Consumer Events Management
- Consumer management, engagement, interactions via digital/social channels
- Ability to work in matrix organization
- Negotiation and Conflict management
- Project Management
- Leadership skills
- Self-motivation, KPI and target driven
- People Management and Development
Tasks
- Develop media and digital strategies
- Oversee digital and social media activities
- Build an effective network of media partners
- Guarantee best agreement conditions and prices
- Oversee the accounting cycle for media buying
- Develop Brand PR initiatives, optimizing budget
- Design, plan, and execute consumer events, optimizing budget
- Ensure consistent brand placement on media channels
- Plan effective and efficient media mix
- Explore innovative communication solutions
- Contribute proactively to marketing plan and creative platform
- Coach marketing and commercial teams on media, PR, and event trends
- Amplify and communicate key events and trade activations
- Define and execute a local CRM strategy
- Qualify media and digital agencies
- Select digital and social media channels
- Evaluate co-marketing and product placement opportunities
- Allocate budget for media initiatives
- Activate and partner with Brand PR agencies
- Define KPIs for digital, PR, and consumer events
Work Experience
- 8 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- German – Business Fluent
- English – Business Fluent
Tools & Technologies
- social media
- Web advertising
- Website Management
- Web sites
Benefits
Flexible Working
- Flexible working hours
- Remote work options
More Vacation Days
- 30 days of vacation
- Special leave
Healthcare & Fitness
- Fitness center subsidy
Retirement Plans
- Company pension plan
Bonuses & Incentives
- Anniversary payments
Other Benefits
- Comprehensive onboarding
Corporate Discounts
- Discounted employee purchases & free products
Team Events
- Exciting team events
Free or Subsidized Food
- Lunch vouchers
Public Transport Subsidies
- Deutschlandticket
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Campari Deutschland GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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CACampari Deutschland GmbH
Marketing Manager Integrated Marketing Communications & Activation(m/w/x)
München
Full-timeWith Home OfficeSenior
Nejo AI Summary
Developing media and digital strategies for 50+ premium spirits brands, overseeing media buying accounting. 8+ years in multinational F&B media/digital management and 4-5 years media buying experience required. 30 days vacation, fitness center subsidy, company pension plan.
Requirements
- 8+ years experience as Media and Digital Manager in multinational F&B companies
- 4-5 years media buying experience
- University degree
- Master in Marketing & Communications (plus)
- Fluent German and English knowledge
- Media and Digital Media management
- Knowledge of Media/Digital Media market structure, trends, technologies
- Budget management
- Media buying and legislation knowledge
- Web communication strategy design and development knowledge
- Media and PR agencies management
- Consumer Events Management
- Consumer management, engagement, interactions via digital/social channels
- Ability to work in matrix organization
- Negotiation and Conflict management
- Project Management
- Leadership skills
- Self-motivation, KPI and target driven
- People Management and Development
Tasks
- Develop media and digital strategies
- Oversee digital and social media activities
- Build an effective network of media partners
- Guarantee best agreement conditions and prices
- Oversee the accounting cycle for media buying
- Develop Brand PR initiatives, optimizing budget
- Design, plan, and execute consumer events, optimizing budget
- Ensure consistent brand placement on media channels
- Plan effective and efficient media mix
- Explore innovative communication solutions
- Contribute proactively to marketing plan and creative platform
- Coach marketing and commercial teams on media, PR, and event trends
- Amplify and communicate key events and trade activations
- Define and execute a local CRM strategy
- Qualify media and digital agencies
- Select digital and social media channels
- Evaluate co-marketing and product placement opportunities
- Allocate budget for media initiatives
- Activate and partner with Brand PR agencies
- Define KPIs for digital, PR, and consumer events
Work Experience
- 8 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- German – Business Fluent
- English – Business Fluent
Tools & Technologies
- social media
- Web advertising
- Website Management
- Web sites
Benefits
Flexible Working
- Flexible working hours
- Remote work options
More Vacation Days
- 30 days of vacation
- Special leave
Healthcare & Fitness
- Fitness center subsidy
Retirement Plans
- Company pension plan
Bonuses & Incentives
- Anniversary payments
Other Benefits
- Comprehensive onboarding
Corporate Discounts
- Discounted employee purchases & free products
Team Events
- Exciting team events
Free or Subsidized Food
- Lunch vouchers
Public Transport Subsidies
- Deutschlandticket
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Campari Deutschland GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
About the Company
Campari Deutschland GmbH
Industry
Food
Description
Campari Group is a major player in the global branded spirits industry with over 50 premium brands marketed in over 190 markets.
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