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Marketing AI & Automation Manager(m/w/x)
Building AI-powered marketing automation systems for a global business data platform. 3-5 years in Product, Growth, Marketing Ops, or CRM, ideally B2B, essential. Work from abroad up to 30 days/year.
Requirements
- 3-5 years experience in Product, Growth, Marketing Operations, Performance Marketing or CRM, ideally B2B or digital-first environment
- Strong analytical mindset with A/B testing, funnel/behavioral analysis, experiment design experience
- Working knowledge of Braze (or similar), CDPs, CMS platforms, automation frameworks
- Ability to translate technical requirements for engineering teams
- Excellent communication skills for cross-functional collaboration
- Ability to align stakeholders and simplify complex topics
- Sound understanding of GDPR and privacy-first marketing principles
- Bonus: Deep experience implementing AI-based workflows or predictive models
Tasks
- Implement data-driven, AI-powered marketing system improvements
- Transform complex funnels into scalable, automated experiences
- Drive AI automation use case design and rollout
- Collaborate with Engineering, Data, and Analytics on automation
- Optimize lead-to-customer funnels with CRM, Sales, Product
- Co-own the evolution of the lead scoring model
- Define and validate new lead scoring signals
- Measure impact on conversion and sales efficiency
- Design and evaluate A/B and multivariate tests for landing pages
- Collaborate with UX/UI, Marketing, Data on testing
- Translate testing insights into reusable patterns and playbooks
- Build smart, consent-aware journey enablement components
- Develop segments, decision trees, and templates for journeys
- Enable CRM and Sales teams to scale journeys
- Identify bottlenecks using analytics tools
- Measure automation impact with analytics tools
- Provide insights for marketing tech and product strategy
- Align with Engineering on data quality and instrumentation
Work Experience
- 3 - 5 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- A/B testing
- Braze
- CDPs
- CMS platforms
- automation frameworks
- AI-based workflows
- predictive models
Benefits
Flexible Working
- Hybrid work
- Flex-time
Workation & Sabbatical
- Work from abroad (up to 30 days/year)
Informal Culture
- International team
Team Events
- Social events
Public Transport Subsidies
- Subsidized urban mobility
Healthcare & Fitness
- Fitness and wellness options
Other Benefits
- Free access to Langdock
Career Advancement
- Career opportunities
Learning & Development
- Training opportunities
Parking & Commuter Benefits
- Attractive locations
Modern Office
- Modern offices
Mental Health Support
- Mental health support
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Marketing AI & Automation Manager(m/w/x)
Building AI-powered marketing automation systems for a global business data platform. 3-5 years in Product, Growth, Marketing Ops, or CRM, ideally B2B, essential. Work from abroad up to 30 days/year.
Requirements
- 3-5 years experience in Product, Growth, Marketing Operations, Performance Marketing or CRM, ideally B2B or digital-first environment
- Strong analytical mindset with A/B testing, funnel/behavioral analysis, experiment design experience
- Working knowledge of Braze (or similar), CDPs, CMS platforms, automation frameworks
- Ability to translate technical requirements for engineering teams
- Excellent communication skills for cross-functional collaboration
- Ability to align stakeholders and simplify complex topics
- Sound understanding of GDPR and privacy-first marketing principles
- Bonus: Deep experience implementing AI-based workflows or predictive models
Tasks
- Implement data-driven, AI-powered marketing system improvements
- Transform complex funnels into scalable, automated experiences
- Drive AI automation use case design and rollout
- Collaborate with Engineering, Data, and Analytics on automation
- Optimize lead-to-customer funnels with CRM, Sales, Product
- Co-own the evolution of the lead scoring model
- Define and validate new lead scoring signals
- Measure impact on conversion and sales efficiency
- Design and evaluate A/B and multivariate tests for landing pages
- Collaborate with UX/UI, Marketing, Data on testing
- Translate testing insights into reusable patterns and playbooks
- Build smart, consent-aware journey enablement components
- Develop segments, decision trees, and templates for journeys
- Enable CRM and Sales teams to scale journeys
- Identify bottlenecks using analytics tools
- Measure automation impact with analytics tools
- Provide insights for marketing tech and product strategy
- Align with Engineering on data quality and instrumentation
Work Experience
- 3 - 5 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- A/B testing
- Braze
- CDPs
- CMS platforms
- automation frameworks
- AI-based workflows
- predictive models
Benefits
Flexible Working
- Hybrid work
- Flex-time
Workation & Sabbatical
- Work from abroad (up to 30 days/year)
Informal Culture
- International team
Team Events
- Social events
Public Transport Subsidies
- Subsidized urban mobility
Healthcare & Fitness
- Fitness and wellness options
Other Benefits
- Free access to Langdock
Career Advancement
- Career opportunities
Learning & Development
- Training opportunities
Parking & Commuter Benefits
- Attractive locations
Modern Office
- Modern offices
Mental Health Support
- Mental health support
Like this job?
BetaYour Career Agent finds similar jobs for you every day.
About the Company
Statista
Industry
Media
Description
The company is the world's leading business data platform, providing reliable data and analytics products to empower fact-based decisions.
Not a perfect match?
- plancraft
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Full-timeRemoteSeniorHamburg - MB Energy
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Marketing Manager - B2B(m/w/x)
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