TUI
Manager Brand International ROBINSON(m/w/x)
Full-timeTemporary contractWith HomeofficeSenior
Hannover
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TUTUI InfoTec GmbH
Manager Brand international ROBINSON(m/w/x)
Hannover
Full-timeWith Home OfficeSenior
Nejo AI Summary
Developing international brand positioning and go-to-market strategies for ROBINSON and TUI MAGIC LIFE clubs. Successful hotel brand launches in APAC, Middle East, or Africa required. International career opportunities, flexible working time models.
Requirements
- Personality
- Completed bachelor's degree (marketing/economics focus) or master's/MBA
- Marketing strategy development and implementation in APAC
- Successful hotel brand launches in Asia-Pacific, Middle East, or Africa
- Creative and media network management; strong briefing and performance skills
- Budget planning and ROI-oriented management
- Brand tracking, CRM/marketing automation, analytics, collaboration tools
- Fluent English
- Basic German knowledge
- Advantageous Asian language skills
- Willingness for international travel (approx. 10%)
Tasks
- Develop brand positioning, architecture, and target groups
- Adapt brand strategy for international markets
- Plan and implement go-to-market strategies
- Conduct competitive analysis
- Design media mix and local adaptations
- Manage integrated full-funnel campaigns across all channels
- Set and monitor clear KPIs for campaigns
- Manage the marketing budget
- Forecast and ensure ROI
- Select and brief international agencies
- Manage agency quality and process standards
- Analyze campaign results
- Derive optimizations from performance insights
- Collaborate closely with sales, product teams, and club operations
- Report to senior management
- Promote marketing expertise and intercultural cooperation
- Ensure compliance with local advertising guidelines
- Adhere to data protection regulations
Work Experience
- 10 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Native
- German – Basic
- asi – Basic
Tools & Technologies
- Google Analytics
- Tableau
Benefits
Career Advancement
- International career opportunities
- Programmes for specialist and management careers
Modern Office
- Modern and future-oriented working environment
Flexible Working
- Flexible working time models
- Mobile working
Other Benefits
- Desk sharing
Learning & Development
- Comprehensive and individual training opportunities
Informal Culture
- Work in a highly motivated team
- Open, friendly and collegial corporate culture
- Flat hierarchies
Startup Environment
- Short decision-making processes
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of TUI InfoTec GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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TUTUI InfoTec GmbH
Manager Brand international ROBINSON(m/w/x)
Hannover
Full-timeWith Home OfficeSenior
Nejo AI Summary
Developing international brand positioning and go-to-market strategies for ROBINSON and TUI MAGIC LIFE clubs. Successful hotel brand launches in APAC, Middle East, or Africa required. International career opportunities, flexible working time models.
Requirements
- Personality
- Completed bachelor's degree (marketing/economics focus) or master's/MBA
- Marketing strategy development and implementation in APAC
- Successful hotel brand launches in Asia-Pacific, Middle East, or Africa
- Creative and media network management; strong briefing and performance skills
- Budget planning and ROI-oriented management
- Brand tracking, CRM/marketing automation, analytics, collaboration tools
- Fluent English
- Basic German knowledge
- Advantageous Asian language skills
- Willingness for international travel (approx. 10%)
Tasks
- Develop brand positioning, architecture, and target groups
- Adapt brand strategy for international markets
- Plan and implement go-to-market strategies
- Conduct competitive analysis
- Design media mix and local adaptations
- Manage integrated full-funnel campaigns across all channels
- Set and monitor clear KPIs for campaigns
- Manage the marketing budget
- Forecast and ensure ROI
- Select and brief international agencies
- Manage agency quality and process standards
- Analyze campaign results
- Derive optimizations from performance insights
- Collaborate closely with sales, product teams, and club operations
- Report to senior management
- Promote marketing expertise and intercultural cooperation
- Ensure compliance with local advertising guidelines
- Adhere to data protection regulations
Work Experience
- 10 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Native
- German – Basic
- asi – Basic
Tools & Technologies
- Google Analytics
- Tableau
Benefits
Career Advancement
- International career opportunities
- Programmes for specialist and management careers
Modern Office
- Modern and future-oriented working environment
Flexible Working
- Flexible working time models
- Mobile working
Other Benefits
- Desk sharing
Learning & Development
- Comprehensive and individual training opportunities
Informal Culture
- Work in a highly motivated team
- Open, friendly and collegial corporate culture
- Flat hierarchies
Startup Environment
- Short decision-making processes
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of TUI InfoTec GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
Like this job?
BetaYour Career Agent finds similar jobs for you every day.
About the Company
TUI InfoTec GmbH
Industry
Tourism
Description
Das Unternehmen steht für Vielfalt, Gleichberechtigung und Inklusion und ermutigt zur Entfaltung des individuellen Potenzials.
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