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BM
BMW Group
14d ago

Intern MINI Customer Journey Digital Marketing Social Media E-commerce(m/w/x)

München
Full-timeInternshipOn-site
AI/ML

Description

In this internship, you will engage in shaping the MINI Customer Journey through digital marketing and social media efforts. Your role will involve supporting marketing concepts, managing projects, and utilizing AI tools to enhance customer interactions.

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Requirements

  • •Studies in marketing, business administration, communication, or related field
  • •Affinity for marketing and first experiences in digital marketing
  • •Interest in digital marketing topics including social media and e-commerce
  • •Interest in AI tools and their application in marketing
  • •Ability to adapt in a multicultural and dynamic team
  • •Very good knowledge of Excel and PowerPoint
  • •Good English skills; German is a plus

Education

Vocational certification

Tasks

  • •Support digital activation of marketing concepts
  • •Focus on International Customer Journey touchpoints
  • •Contribute to digital brand communication measures
  • •Assist in product launch initiatives
  • •Manage omni-channel marketing projects
  • •Support AI tool usage in campaigns
  • •Implement strategic market analyses
  • •Evaluate KPI reports
  • •Supervise smaller marketing projects for Europe

Tools & Technologies

ExcelPowerPoint

Languages

English – Business Fluent

German – Basic

Benefits

Flexible Working

  • •Flexible working hours
  • •Mobile work

Competitive Pay

  • •Attractive and fair compensation

Mentorship & Coaching

  • •Comprehensive mentoring and onboarding

Learning & Development

  • •Personal and professional development

Other Benefits

  • •Apartments for students
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of BMW Group and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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