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Head of Supply(m/w/x)
Designing and scaling a diversified supply ecosystem for a global digital marketing network. 6+ years in mobile performance ecosystem with hands-on experience in Adjust/AppsFlyer essential. Global scope, direct impact on network profitability.
Requirements
- Expertise in App Networks, DSP, CTV, OEM, MMP
- Real experience in Adjust, AppsFlyer, Singular, or similar
- Hands-on experience with AppLovin, ironSource, Unity, Liftoff, Moloco, InMobi, Mintegral, Chartboost, AdColony, Fyber, or similar
- 6+ years in mobile performance ecosystem
- Strategic thinking and commercial sharpness
- Comfort in negotiating with networks and DSPs
- Obsession with incrementality
- Skepticism of inflated scale
- Thinking in GP and enterprise value
- Supply strategist mindset
Tasks
- Own and scale the Supply-Side Intelligence Layer
- Design and scale a diversified supply ecosystem
- Ensure ecosystem resilience and high margins
- Integrate differentiated traffic sources
- Protect incrementality
- Mitigate publisher dependency risk
- Drive new gross profit through supply expansion
- Prevent CPI/CPA commoditization
- Define supply scaling strategies
- Source and onboard new App Networks
- Source and onboard Programmatic and Performance DSPs
- Source and onboard CTV platforms
- Source and onboard OEM and device-level partnerships
- Source and onboard premium, non-commoditized inventory
- Architect the overall supply strategy
- Manage postbacks and event mapping
- Navigate SKAN complexity
- Validate cohorts
- Perform LTV analysis
- Analyze fraud signals
- Conduct incrementality testing
- Apply expertise in buying logic
- Leverage knowledge of supply structures
- Implement strategies for easy scaling
- Protect supply margins
- Manage campaigns on Meta and Google App Campaigns
- Manage campaigns on TikTok and Apple Search Ads
- Compare platform incrementality against external DSP supply
- Develop cross-channel strategies
- Ensure supply diversification
- Optimize gross profit per supply partner
- Drive measurable incremental revenue
Work Experience
- 5 - 7 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- App Networks
- DSP
- CTV
- OEM
- MMP
- Adjust
- AppsFlyer
- Singular
- AppLovin
- ironSource
- Unity
- Liftoff
- Moloco
- InMobi
- Mintegral
- Chartboost
- AdColony
- Fyber
Not a perfect match?
- KayzenFull-timeWith HomeofficeSeniorBerlin
- Alumni Network Job Board
Director of X-Channel - Performance Marketing(m/w/x)
Full-timeWith HomeofficeManagementBerlin - Customlytics GmbH
Senior Mobile Marketing Manager(m/w/x)
Full-timeWith HomeofficeSeniorBerlin - Kayzen
Trading & Analytics Lead - Media Buyers(m/w/x)
Full-timeWith HomeofficeSeniorBerlin - Yepoda
Head of Performance Marketing(m/w/x)
Full-timeWith HomeofficeSeniorBerlin
Head of Supply(m/w/x)
Designing and scaling a diversified supply ecosystem for a global digital marketing network. 6+ years in mobile performance ecosystem with hands-on experience in Adjust/AppsFlyer essential. Global scope, direct impact on network profitability.
Requirements
- Expertise in App Networks, DSP, CTV, OEM, MMP
- Real experience in Adjust, AppsFlyer, Singular, or similar
- Hands-on experience with AppLovin, ironSource, Unity, Liftoff, Moloco, InMobi, Mintegral, Chartboost, AdColony, Fyber, or similar
- 6+ years in mobile performance ecosystem
- Strategic thinking and commercial sharpness
- Comfort in negotiating with networks and DSPs
- Obsession with incrementality
- Skepticism of inflated scale
- Thinking in GP and enterprise value
- Supply strategist mindset
Tasks
- Own and scale the Supply-Side Intelligence Layer
- Design and scale a diversified supply ecosystem
- Ensure ecosystem resilience and high margins
- Integrate differentiated traffic sources
- Protect incrementality
- Mitigate publisher dependency risk
- Drive new gross profit through supply expansion
- Prevent CPI/CPA commoditization
- Define supply scaling strategies
- Source and onboard new App Networks
- Source and onboard Programmatic and Performance DSPs
- Source and onboard CTV platforms
- Source and onboard OEM and device-level partnerships
- Source and onboard premium, non-commoditized inventory
- Architect the overall supply strategy
- Manage postbacks and event mapping
- Navigate SKAN complexity
- Validate cohorts
- Perform LTV analysis
- Analyze fraud signals
- Conduct incrementality testing
- Apply expertise in buying logic
- Leverage knowledge of supply structures
- Implement strategies for easy scaling
- Protect supply margins
- Manage campaigns on Meta and Google App Campaigns
- Manage campaigns on TikTok and Apple Search Ads
- Compare platform incrementality against external DSP supply
- Develop cross-channel strategies
- Ensure supply diversification
- Optimize gross profit per supply partner
- Drive measurable incremental revenue
Work Experience
- 5 - 7 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- App Networks
- DSP
- CTV
- OEM
- MMP
- Adjust
- AppsFlyer
- Singular
- AppLovin
- ironSource
- Unity
- Liftoff
- Moloco
- InMobi
- Mintegral
- Chartboost
- AdColony
- Fyber
About the Company
Tradedoubler Group
Industry
Marketing
Description
Tradedoubler is a global partner marketing network facilitating connections between brands and publishers, offering digital marketing solutions including App marketing, influencer marketing, lead generation, and SaaS solutions.
Not a perfect match?
- Kayzen
Senior Product Manager(m/w/x)
Full-timeWith HomeofficeSeniorBerlin - Alumni Network Job Board
Director of X-Channel - Performance Marketing(m/w/x)
Full-timeWith HomeofficeManagementBerlin - Customlytics GmbH
Senior Mobile Marketing Manager(m/w/x)
Full-timeWith HomeofficeSeniorBerlin - Kayzen
Trading & Analytics Lead - Media Buyers(m/w/x)
Full-timeWith HomeofficeSeniorBerlin - Yepoda
Head of Performance Marketing(m/w/x)
Full-timeWith HomeofficeSeniorBerlin