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TRTradedoubler

Campaign Manager – Drive App Growth Performance App Growth(m/w/x)

Berlin, München
Full-timeWith Home OfficeSenior

Driving profitable user growth for a global partner marketing network. 5+ years in mobile app user acquisition required. Daily campaign optimization, budget allocation across publishers and traffic sources.

Requirements

  • Performance driver
  • Understanding of profitable user acquisition
  • 5+ years in mobile app user acquisition
  • Experience at app agency, brand, or MMP
  • Strong understanding of mobile growth ecosystem
  • Hands-on experience managing publisher/traffic relationships
  • Deep performance mindset (CPI/CPA/ROAS driven)
  • Highly analytical and commercially sharp
  • Proactive and ownership-driven
  • Not reactive
  • Not waiting for instructions
  • Not afraid to make decisions
  • Likes pressure
  • Not for junior campaign managers
  • Not for pure account managers
  • Not for brand marketers without performance experience
  • Not for general digital marketing profiles
  • Not for anyone without deep app UA knowledge

Tasks

  • Drive profitable user growth
  • Meet and exceed CPI and CPA targets
  • Allocate budgets across publishers and traffic sources
  • Optimize campaigns daily based on KPIs
  • Shift budgets to top-performing sources
  • Identify and scale winning channels
  • Cut underperforming spend quickly
  • Build strong relationships with publishers
  • Negotiate placements, volumes, and pricing
  • Push partners for performance improvements
  • Test new traffic sources continuously
  • Unlock scale in challenging areas
  • Analyze performance deeply (cohorts, LTV, retention, events)
  • Work with MMP data (Adjust, AppsFlyer)
  • Understand attribution and incrementality
  • Translate data into clear optimization actions
  • Iterate quickly
  • Align campaign strategy with client goals
  • Provide clear performance insights and recommendations
  • Be accountable for results
  • Maximize ROAS and post-install performance
  • Ensure efficient budget allocation
  • Achieve scalable campaign growth
  • Maintain consistent performance improvement

Work Experience

  • 5 - 7 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • EnglishBusiness Fluent

Tools & Technologies

  • Adjust
  • AppsFlyer
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Tradedoubler and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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