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EUEucalyptus

Growth Marketing Manager(m/w/x)

Berlin
Full-timeWith Home OfficeExperienced

Paid media and email campaign execution for obesity weight-management programs. Marketing channel and data proficiency required. Equity for everyone, annual learning budgets.

Requirements

  • Hands-on experience in marketing channels (paid, email, content, CRM)
  • Data and metrics proficiency, hypothesis formation, decision making
  • Independent operation, goal understanding, path determination, escalation
  • Cross-functional collaboration, interdepartmental communication, relationship building
  • Adaptability to shifting priorities, self-task management
  • Curiosity about business operations, ROI focus, metric analysis

Tasks

  • Execute paid media campaigns across Meta, Google, YouTube, and emerging platforms
  • Build and manage audiences for paid media campaigns
  • Optimise campaigns for acquisition and efficiency
  • Operate email campaigns in CustomerIO
  • Build and manage email flows and triggers
  • Define and refine email audiences based on performance data
  • Support SEO content creation and optimisation
  • Grow organic patient acquisition for Eucalyptus in UK and international markets
  • Write and manage creative briefs
  • Inform briefs with campaign data, patient research, and market trends
  • Collaborate closely with the creative team
  • Run A/B tests across marketing channels
  • Develop clear hypotheses for A/B tests
  • Track and document test results
  • Feed test insights into future decisions
  • Manage affiliate and influencer partnerships
  • Build and grow ownership of the affiliate channel
  • Analyse campaign performance across all channels
  • Produce actionable reporting to inform future strategies
  • Stay updated on changes in paid, email, and content channels
  • Communicate relevant industry signals to the team

Work Experience

  • approx. 1 - 4 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • EnglishBusiness Fluent

Benefits

Competitive Pay

  • Equity for everyone

Learning & Development

  • Annual learning budgets

Additional Allowances

  • 3 days of professional development leave

Mentorship & Coaching

  • Peer shadowing

Informal Culture

  • Global knowledge-sharing culture

Healthcare & Fitness

  • Wellness allowance

Workation & Sabbatical

  • 3 weeks of work-from-anywhere per year
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Eucalyptus and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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