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GI
Gilead Sciences, Inc.
20d ago

Digital Marketing Operations Manager(m/w/x)

München
Full-timeWith Home OfficeExperienced

Description

You will drive the company's digital impact by advising sales and marketing teams on omnichannel strategies while using performance analytics to optimize every campaign and customer touchpoint.

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Requirements

  • Degree in IT, Business, Life Sciences, or related field
  • Track record in digital marketing, ideally biotech/pharma/healthcare
  • Understanding of omnichannel marketing and customer engagement
  • Ability to interpret data and optimize performance
  • Experience with SFMC, Sitecore, and Veeva
  • Excellent interpersonal, communication, and collaboration skills
  • Ownership for data accuracy and reporting timeliness
  • Passion for digital innovation and continuous learning

Education

Bachelor's degree

Work Experience

approx. 1 - 4 years

Tasks

  • Advise marketing and sales teams on omnichannel strategies
  • Execute customer-centric campaigns aligned with strategic goals
  • Drive KPI-oriented planning for end-to-end campaign execution
  • Engage cross-functional stakeholders to ensure project alignment
  • Monitor campaign performance and deliver actionable insights
  • Collaborate with analytics teams on optimization recommendations
  • Provide technical guidance for digital engagement channels
  • Maintain and enhance digital content across various platforms
  • Implement modular content strategies and asset management
  • Coordinate between marketing teams, agencies, and international headquarters
  • Promote emerging technologies and new digital engagement channels
  • Monitor digital marketing trends to enhance company capabilities

Tools & Technologies

Salesforce Marketing Cloud (SFMC)SitecoreVeeva

Languages

EnglishBusiness Fluent

Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Gilead Sciences, Inc. and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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