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CRM Manager(m/w/x)
Planning and optimizing email/WhatsApp lifecycle campaigns for consumer health products at a quality-focused brand. Several years of CRM/email marketing experience, ideally in e-commerce/DTC, required. Germany ticket, laptop of choice, Wellpass included.
Requirements
- Degree in Marketing, Communications, Business, or related field
- Several years of experience in CRM, email, or lifecycle marketing, ideally within e-commerce or DTC environment
- Strong analytical mindset and comfort working with data to drive decisions
- Experience analyzing and optimizing CRM campaigns based on key performance metrics
- Experience with CRM or marketing automation tools, A/B testing, and segmentation (plus)
Tasks
- Plan, create, and optimize email/WhatsApp lifecycle campaigns
- Develop and refine CRM strategy
- Focus on retention, activation, and customer loyalty
- Analyze campaign performance using key KPIs
- Derive data-driven insights for campaigns
- Identify optimization opportunities for campaigns
- Design and manage A/B tests to improve CRM
- Improve customer experience
Work Experience
- approx. 1 - 4 years
Education
- Bachelor's degree
Languages
- English – Business Fluent
Benefits
Snacks & Drinks
- Free coffee, tea, fruit, breakfast
Modern Equipment
- Laptop of choice
Corporate Discounts
- Corporate benefits program
- Free Bears with Benefits products
Public Transport Subsidies
- Germany ticket
Healthcare & Fitness
- Wellpass
Learning & Development
- Steep learning curve
Career Advancement
- Professional growth opportunities
Informal Culture
- Flat hierarchies
- Passionate, ambitious team
- Open and positive feedback culture
Startup Environment
- Fast decision-making processes
Flexible Working
- Flexible working models
- Option to work from home
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CRM Manager(m/w/x)
Planning and optimizing email/WhatsApp lifecycle campaigns for consumer health products at a quality-focused brand. Several years of CRM/email marketing experience, ideally in e-commerce/DTC, required. Germany ticket, laptop of choice, Wellpass included.
Requirements
- Degree in Marketing, Communications, Business, or related field
- Several years of experience in CRM, email, or lifecycle marketing, ideally within e-commerce or DTC environment
- Strong analytical mindset and comfort working with data to drive decisions
- Experience analyzing and optimizing CRM campaigns based on key performance metrics
- Experience with CRM or marketing automation tools, A/B testing, and segmentation (plus)
Tasks
- Plan, create, and optimize email/WhatsApp lifecycle campaigns
- Develop and refine CRM strategy
- Focus on retention, activation, and customer loyalty
- Analyze campaign performance using key KPIs
- Derive data-driven insights for campaigns
- Identify optimization opportunities for campaigns
- Design and manage A/B tests to improve CRM
- Improve customer experience
Work Experience
- approx. 1 - 4 years
Education
- Bachelor's degree
Languages
- English – Business Fluent
Benefits
Snacks & Drinks
- Free coffee, tea, fruit, breakfast
Modern Equipment
- Laptop of choice
Corporate Discounts
- Corporate benefits program
- Free Bears with Benefits products
Public Transport Subsidies
- Germany ticket
Healthcare & Fitness
- Wellpass
Learning & Development
- Steep learning curve
Career Advancement
- Professional growth opportunities
Informal Culture
- Flat hierarchies
- Passionate, ambitious team
- Open and positive feedback culture
Startup Environment
- Fast decision-making processes
Flexible Working
- Flexible working models
- Option to work from home
About the Company
BEARS WITH BENEFITS
Industry
Healthcare
Description
Das Unternehmen entwickelt Vitamin-Gummibärchen mit 100% natürlichen Inhaltsstoffen zur Unterstützung von Haut, Haaren und allgemeinem Wohlbefinden.
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