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Brand Manager - TENA Retail DACH(m/w/x)
Marketing plan development and product assortment management for TENA retail brands in DACH. 3-4 years FMCG or Shopper Marketing experience required. Yearly special payment.
Requirements
- University degree in Marketing, Business Administration, or similar
- Minimum 3–4 years of experience in FMCG Marketing or Shopper Marketing
- Strong business acumen, including P&L and business case understanding
- Proven experience across the Marketing Mix: Innovation & Launch Management, Communication & Media Planning, 360 Activation & Promotion, Analysis, and Strategy Development
- Experience in an international matrix organization is an advantage
- Holistic thinker with passion, courage, and a can-do attitude, able to lead multiple projects simultaneously
- Fluency in German and English
Tasks
- Develop and implement marketing plans
- Align pricing, promotion, and media strategies with global and regional requirements
- Propose and manage product assortment for target countries
- Participate in and lead multifunctional projects
- Manage product launch processes and post-launch activities
- Create and implement promotions and supporting materials
- Develop local communication activities using global toolkits
- Collaborate with external agencies and evaluate their performance
Work Experience
- 3 - 4 years
Education
- Bachelor's degree
Languages
- German – Business Fluent
- English – Business Fluent
Benefits
Flexible Working
- Flexible working hours
- Hybrid working model
- Lifetime working time account
Competitive Pay
- Yearly special payment
More Vacation Days
- Holiday allowance
- 30 days of vacation
Bonuses & Incentives
- Bonus
- Anniversary bonus
Retirement Plans
- Pension schemes
Additional Allowances
- Childcare allowance
Corporate Discounts
- Corporate Benefits
- Factory outlet
Other Benefits
- Free give-aways
- Employee surveys
- Leadership guidelines
Mentorship & Coaching
- Structured onboarding
- Coaching and mentoring
Learning & Development
- Training opportunities
- Participation in professional conferences
Company Bike
- Lease-a-bike
Healthcare & Fitness
- Health and well-being month
Mental Health Support
- Mindfulness courses
Informal Culture
- People culture
Startup Environment
- Communities and networks
- Co-working spaces
Free or Subsidized Food
- Canteen
Public Transport Subsidies
- Public transport allowance
Parking & Commuter Benefits
- Bicycle parking
- Free car parking
- E-charging stations
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Brand Manager - TENA Retail DACH(m/w/x)
Marketing plan development and product assortment management for TENA retail brands in DACH. 3-4 years FMCG or Shopper Marketing experience required. Yearly special payment.
Requirements
- University degree in Marketing, Business Administration, or similar
- Minimum 3–4 years of experience in FMCG Marketing or Shopper Marketing
- Strong business acumen, including P&L and business case understanding
- Proven experience across the Marketing Mix: Innovation & Launch Management, Communication & Media Planning, 360 Activation & Promotion, Analysis, and Strategy Development
- Experience in an international matrix organization is an advantage
- Holistic thinker with passion, courage, and a can-do attitude, able to lead multiple projects simultaneously
- Fluency in German and English
Tasks
- Develop and implement marketing plans
- Align pricing, promotion, and media strategies with global and regional requirements
- Propose and manage product assortment for target countries
- Participate in and lead multifunctional projects
- Manage product launch processes and post-launch activities
- Create and implement promotions and supporting materials
- Develop local communication activities using global toolkits
- Collaborate with external agencies and evaluate their performance
Work Experience
- 3 - 4 years
Education
- Bachelor's degree
Languages
- German – Business Fluent
- English – Business Fluent
Benefits
Flexible Working
- Flexible working hours
- Hybrid working model
- Lifetime working time account
Competitive Pay
- Yearly special payment
More Vacation Days
- Holiday allowance
- 30 days of vacation
Bonuses & Incentives
- Bonus
- Anniversary bonus
Retirement Plans
- Pension schemes
Additional Allowances
- Childcare allowance
Corporate Discounts
- Corporate Benefits
- Factory outlet
Other Benefits
- Free give-aways
- Employee surveys
- Leadership guidelines
Mentorship & Coaching
- Structured onboarding
- Coaching and mentoring
Learning & Development
- Training opportunities
- Participation in professional conferences
Company Bike
- Lease-a-bike
Healthcare & Fitness
- Health and well-being month
Mental Health Support
- Mindfulness courses
Informal Culture
- People culture
Startup Environment
- Communities and networks
- Co-working spaces
Free or Subsidized Food
- Canteen
Public Transport Subsidies
- Public transport allowance
Parking & Commuter Benefits
- Bicycle parking
- Free car parking
- E-charging stations
Not a perfect match?
- nora systems GmbH
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Full-timeWith HomeofficeExperiencedWeinheim - PXG Pharma GmbH
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Product Marketing Manager(m/w/x)
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