Skip to content
New Job?Nejo!

Your personal AI career agent

HOhome24 SE

Senior Product Manager - Personalization and Loyalty(m/w/x)

Berlin
Full-timeWith Home OfficeSenior
AI/ML

Product roadmap for personalization, loyalty, and mobile apps at European e-commerce platform. 4+ years product management experience required. Hybrid work, extensive learning opportunities.

Requirements

  • Bachelor/master’s degree in business, engineering, or quantitative field
  • Solid understanding of e-commerce
  • Proven track record of successful products
  • Experience with mobile app development (plus)
  • At least 4 years of experience as product manager
  • Substantial experience in personalization, loyalty programs, and CRM
  • Proficiency in leveraging AI tools for workflow optimization
  • Strategic mindset for integrating AI/ML into product discovery and strategy
  • Technical mindset for managing complex personalization logic
  • Technical mindset for managing mobile app architectures
  • Experience working with engineering teams in agile environment
  • Experience handling MVPs, usability testing, and A/B testing
  • Analytical mindset for problem-solving
  • Facilitation of design thinking, user story mapping, and impact mapping
  • Data-driven approach to translate qualitative goals into measurable insights
  • Team player with ability to build productive stakeholder relationships
  • Full ownership of domains
  • Fluent English communication
  • German language skills (plus)

Tasks

  • Develop and own the product roadmap for personalization, loyalty, and mobile apps
  • Drive technical ownership of personalization and CRM initiatives
  • Prioritize backend and frontend requirements for seamless personalization
  • Define and execute loyalty strategies to increase customer lifetime value and retention
  • Conduct product discovery and app-store optimizations
  • Ensure peak performance of mobile and automated email channels
  • Define, implement, and track KPIs for app retention and personalization accuracy
  • Build cross-functional relationships with CRM, marketing, and personalization teams
  • Manage the product backlog, prioritizing feature requests for personalization, emails, and app releases

Work Experience

  • 4 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • EnglishFluent
  • GermanBasic

Tools & Technologies

  • AI tools
  • ML

Benefits

Informal Culture

  • Highly motivated team
  • Open-minded culture
  • International campus

Learning & Development

  • Extensive learning opportunities

Career Advancement

  • Room for growth and development

Flexible Working

  • Hybrid working model
  • Work from home flexibility

Workation & Sabbatical

  • Work abroad up to two months per year

More Vacation Days

  • 30 days paid vacation

Public Transport Subsidies

  • Subsidized public transportation ticket

Company Bike

  • Bike leasing program

Parking & Commuter Benefits

  • Drive-in bicycle garage

Other Benefits

  • Outdoor space
  • Multi-faith rooms

Modern Office

  • Lounge areas

Healthcare & Fitness

  • Fitness facilities

Family Support

  • Parent rooms

Retirement Plans

  • Company pension scheme

Corporate Discounts

  • 30% off assortment
  • Employee discounts at partner organizations
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of home24 SE and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

  • Zalando

    Senior Principal Product Manager - Personalisation(m/w/x)

    Full-timeWith HomeofficeSenior
    Berlin
  • Redcare Pharmacy

    Senior Product Manager – Retail Media Platform(m/w/x)

    Full-timeWith HomeofficeSenior
    Berlin
  • Aroundhome

    Senior Product Manager - Partner Platform(m/w/x)

    Full-timeWith HomeofficeSenior
    Berlin
  • Contentful

    Senior Product Manager(m/w/x)

    Full-timeWith HomeofficeSenior
    Berlin
  • Zalando

    Senior Principal Product Manager – Partner Experience & AI Platform(m/w/x)

    Full-timeWith HomeofficeSenior
    Berlin
View all 100+ similar jobs

Nejo is an AI – results may be incomplete or contain mistakes