The AI Job Search Engine
Senior Manager Integrated Media and Content(m/w/x)
Global search and programmatic advertising strategy for lab/medical solutions, with multi-touch attribution. 3-5 years agency management experience and hands-on Google Ads knowledge essential. Global strategy focus.
Requirements
- Bachelor’s degree in Science, Marketing, or Communications
- 5-7 years of experience in communications
- 3-5 years of agency management experience
- Hands-on knowledge of Google Ads
- Experience with Hubspot or Salesforce Marketing Cloud
- Knowledge of B2B scientific audience
- Highly creative and detail-oriented
- Ability to collaborate across cultures
- Proven management skills
- Fluent English
Tasks
- Own global search and social media strategy.
- Manage programmatic and display advertising budgets.
- Execute and optimize media strategies effectively.
- Implement multi-touch attribution for conversions.
- Conduct experiments to improve conversion rates.
- Translate corporate stories into media plans.
- Support product launch media campaigns.
- Maintain dashboards for spend and engagement metrics.
- Recommend iteration sprints based on data insights.
- Standardize asset taxonomy and workflows.
- Manage vendor SLAs for best practices.
- Oversee global media agency and third-party relationships.
Work Experience
- 5 years
Education
- Bachelor's degree
Languages
- English – Fluent
Tools & Technologies
- Google Ads
- Hubspot
- Salesforce Marketing Cloud
Benefits
Competitive Pay
- Comprehensive compensation package
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Senior Manager Integrated Media and Content(m/w/x)
Global search and programmatic advertising strategy for lab/medical solutions, with multi-touch attribution. 3-5 years agency management experience and hands-on Google Ads knowledge essential. Global strategy focus.
Requirements
- Bachelor’s degree in Science, Marketing, or Communications
- 5-7 years of experience in communications
- 3-5 years of agency management experience
- Hands-on knowledge of Google Ads
- Experience with Hubspot or Salesforce Marketing Cloud
- Knowledge of B2B scientific audience
- Highly creative and detail-oriented
- Ability to collaborate across cultures
- Proven management skills
- Fluent English
Tasks
- Own global search and social media strategy.
- Manage programmatic and display advertising budgets.
- Execute and optimize media strategies effectively.
- Implement multi-touch attribution for conversions.
- Conduct experiments to improve conversion rates.
- Translate corporate stories into media plans.
- Support product launch media campaigns.
- Maintain dashboards for spend and engagement metrics.
- Recommend iteration sprints based on data insights.
- Standardize asset taxonomy and workflows.
- Manage vendor SLAs for best practices.
- Oversee global media agency and third-party relationships.
Work Experience
- 5 years
Education
- Bachelor's degree
Languages
- English – Fluent
Tools & Technologies
- Google Ads
- Hubspot
- Salesforce Marketing Cloud
Benefits
Competitive Pay
- Comprehensive compensation package
About the Company
Tecan Trading AG
Industry
Healthcare
Description
Tecan empowers customers to scale healthcare innovation globally, from life science to the clinic. The company delivers precise, reproducible, and compliant lab and medical solutions.
Not a perfect match?
- Genomic Health, Inc.
Lead Brand Manager, International(m/w/x)
Full-timeOn-siteSeniorZug - Genomic Health, Inc.
Lead Brand Manager, Screening, International(m/w/x)
Full-timeOn-siteSeniorZug - Galderma SA
Franchise and R&D Communications Manager(m/w/x)
Full-timeOn-siteSeniorZug - Galderma SA
Franchise and R&D Communications Manager(m/w/x)
Full-timeOn-siteSeniorZug - Nobel Biocare Services AG
Marketing Manager(m/w/x)
Full-timeOn-siteSeniorZürich