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BA
Bavarian Nordic Berna GmbH
9d ago

Sales Force & Omnichannel Data Analytics Lead(m/w/x)

Bern
Full-timeRemoteExperienced
Data Science

Description

You will drive commercial success by transforming complex CRM and digital data into actionable insights, while leading the strategy for omnichannel performance and sales force effectiveness.

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Requirements

  • •Master’s degree in Data Science, Business Analytics or related field
  • •Experience in omnichannel engagement analytics and digital campaigns
  • •Advantageous experience in pharmaceutical, biotech or medical device industry
  • •Proficiency in Power BI and Python for data analysis
  • •Advanced knowledge of Veeva, Salesforce, Marketing Cloud and Google Analytics
  • •Strong understanding of database structures and data integration
  • •Fluency in English, German is a plus

Education

Master's degree

Work Experience

approx. 1 - 4 years

Tasks

  • •Integrate and validate data from CRM and digital platforms
  • •Analyze customer activities to create unified insights
  • •Define and standardize KPIs across all digital channels
  • •Monitor performance metrics to ensure strategic alignment
  • •Develop and automate omnichannel effectiveness dashboards
  • •Deliver campaign engagement metrics across brands and regions
  • •Conduct deep-dive analyses to support tactical decision-making
  • •Perform root cause analyses for strategic planning
  • •Maintain data quality and consistency across all sources
  • •Serve as the senior contact for omnichannel analytics

Tools & Technologies

Power BIPythonVeevaSalesforceMarketing CloudGoogle Analytics

Languages

English – Business Fluent

German – Basic

Benefits

Flexible Working

  • •Inclusive and flexible workplace

Learning & Development

  • •Personal and professional development
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Bavarian Nordic Berna GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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