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LOLonza Sales AG

Head of Strategic Marketing, ADS platform(m/w/x)

Basel
Full-timeOn-siteManagement

Go-to-market strategy and value proposition development for drug substance manufacturing platforms at global CDMO. Extensive strategic marketing experience in pharma or biotech sectors required. Global cross-functional team leadership, 30 days vacation.

Requirements

  • Degree in Business, Marketing, Life Sciences, or related field
  • Strategic marketing experience in pharma, biotech, or CDMO
  • Understanding of pharma development and manufacturing markets
  • Ability to translate strategy into market positioning
  • Commercial acumen in analysis and value propositions
  • Leadership experience in complex, matrixed organizations
  • Experience managing marketing budgets and ROI optimization
  • Excellent stakeholder management and communication skills
  • Ability to drive global cross-functional alignment
  • Fluency in English

Tasks

  • Define the ADS platform’s strategic marketing direction
  • Align marketing strategy with One Lonza objectives
  • Translate market insights into differentiated value propositions
  • Develop actionable go-to-market strategies
  • Drive integrated marketing plans and demand generation
  • Support sustainable revenue growth and pipeline development
  • Partner with leadership to shape innovation priorities
  • Support development of new platform offerings
  • Ensure successful market launches
  • Establish performance metrics and demand funnel KPIs
  • Track ROI to optimize marketing effectiveness
  • Oversee platform positioning and messaging
  • Develop content strategy to strengthen thought leadership
  • Build and lead a high-performing marketing team
  • Foster collaboration and a results-driven culture
  • Manage the platform marketing budget
  • Allocate resources to maximize strategic impact
  • Collaborate with commercial and global marketing teams
  • Ensure a unified, market-led approach across segments
  • Identify synergies and share best practices
  • Drive alignment across the Strategic Marketing organization

Education

Bachelor's degreeORMaster's degree

Languages

EnglishBusiness Fluent
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