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Head of Brand and Content(m/w/x)
Shaping brand identity and strategic content at global health philanthropy. Progressive leadership in global brand strategy for complex organizations required. Leverage multinational organization.
Requirements
- Progressive leadership experience in brand strategy or strategic communications
- Preferred in-house experience in nonprofit, philanthropy, global health, or multilateral sectors
- Agency and cross-functional team management experience
- Significant global brand and content strategy experience in communications
- Significant global brand and content strategy experience in complex organizations
- Experience leading multi-stakeholder engagement initiatives
- Successful brand building and content leadership in fundraising
- Donor acquisition and stewardship journey development experience
- Production coordination and project management experience
- Adaptability to changing needs and opportunities
- Knowledge of narrative approaches for trust and credibility
- Agency and freelancer management for high-quality content production
- Excellent written and verbal English communication skills
- Advantageous other UN languages
- Exceptional ability to craft compelling stories
- Innovative mindset for enhancing brand identity
- Ability to influence and engage stakeholders
- Ability to build and maintain effective cross-departmental relationships
- Adept at market trends, consumer behavior, competitor analysis
- Proficiency in data interpretation for brand strategies
Tasks
- Enhance the WHO Foundation's brand identity.
- Drive brand consistency.
- Ensure high-quality, insight-driven content.
- Use strategic narrative approaches.
- Strengthen the Foundation's visibility, credibility, and fundraising.
- Develop and lead a global brand and narrative strategy.
- Define brand positioning and messaging.
- Establish tone of voice and visual identity standards.
- Ensure brand consistency across all products and activities.
- Establish brand governance frameworks.
- Safeguard reputational integrity.
- Translate complex health priorities into compelling narratives.
- Oversee flagship storytelling products.
- Ensure content reflects equity and dignity.
- Ensure inclusive representation in content.
- Create communication plans for impact themes and donor partnerships.
- Embed storytelling into fundraising strategy and major appeals.
- Develop high-impact narratives for campaigns and initiatives.
- Guide digital-first content creation.
- Oversee brand and content alignment across platforms.
- Use analytics and insights to refine positioning and performance.
- Lead and develop the brand and content team.
- Manage external agencies and creative partners.
- Oversee budgeting, procurement, and KPI reporting.
- Support leadership with thought leadership positioning.
- Develop messaging and talking points for global forums.
- Develop messaging and talking points for donor engagement.
- Provide narrative leadership in crisis situations.
- Ensure alignment with WHO positioning and governance frameworks.
Work Experience
- 10 - 12 years
Education
- Master's degree
Languages
- English – Business Fluent
Benefits
Learning & Development
- Growth and learning opportunities
Other Benefits
- Leverage multinational organization
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Head of Brand and Content(m/w/x)
Shaping brand identity and strategic content at global health philanthropy. Progressive leadership in global brand strategy for complex organizations required. Leverage multinational organization.
Requirements
- Progressive leadership experience in brand strategy or strategic communications
- Preferred in-house experience in nonprofit, philanthropy, global health, or multilateral sectors
- Agency and cross-functional team management experience
- Significant global brand and content strategy experience in communications
- Significant global brand and content strategy experience in complex organizations
- Experience leading multi-stakeholder engagement initiatives
- Successful brand building and content leadership in fundraising
- Donor acquisition and stewardship journey development experience
- Production coordination and project management experience
- Adaptability to changing needs and opportunities
- Knowledge of narrative approaches for trust and credibility
- Agency and freelancer management for high-quality content production
- Excellent written and verbal English communication skills
- Advantageous other UN languages
- Exceptional ability to craft compelling stories
- Innovative mindset for enhancing brand identity
- Ability to influence and engage stakeholders
- Ability to build and maintain effective cross-departmental relationships
- Adept at market trends, consumer behavior, competitor analysis
- Proficiency in data interpretation for brand strategies
Tasks
- Enhance the WHO Foundation's brand identity.
- Drive brand consistency.
- Ensure high-quality, insight-driven content.
- Use strategic narrative approaches.
- Strengthen the Foundation's visibility, credibility, and fundraising.
- Develop and lead a global brand and narrative strategy.
- Define brand positioning and messaging.
- Establish tone of voice and visual identity standards.
- Ensure brand consistency across all products and activities.
- Establish brand governance frameworks.
- Safeguard reputational integrity.
- Translate complex health priorities into compelling narratives.
- Oversee flagship storytelling products.
- Ensure content reflects equity and dignity.
- Ensure inclusive representation in content.
- Create communication plans for impact themes and donor partnerships.
- Embed storytelling into fundraising strategy and major appeals.
- Develop high-impact narratives for campaigns and initiatives.
- Guide digital-first content creation.
- Oversee brand and content alignment across platforms.
- Use analytics and insights to refine positioning and performance.
- Lead and develop the brand and content team.
- Manage external agencies and creative partners.
- Oversee budgeting, procurement, and KPI reporting.
- Support leadership with thought leadership positioning.
- Develop messaging and talking points for global forums.
- Develop messaging and talking points for donor engagement.
- Provide narrative leadership in crisis situations.
- Ensure alignment with WHO positioning and governance frameworks.
Work Experience
- 10 - 12 years
Education
- Master's degree
Languages
- English – Business Fluent
Benefits
Learning & Development
- Growth and learning opportunities
Other Benefits
- Leverage multinational organization
About the Company
WHO Foundation
Industry
Healthcare
Description
The WHO Foundation mobilizes private capital to support the mission of the World Health Organization, promoting health and serving the vulnerable.
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