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RERed Bull

Growth Marketing Manager(m/w/x)

Elsbethen
from 2,760 / month
Full-timeOn-siteSenior

Driving user acquisition for MyGroove app via Meta, Apple Search Ads, TikTok, and Google Ads. 5+ years app growth experience required. Idea realization, opportunity seizing.

Requirements

  • 5+ years app growth experience
  • User acquisition focus
  • Performance marketing strategies
  • Google Ads expertise
  • Meta Ads expertise
  • App Store Optimization (ASO)
  • Analytics and MMP tools expertise
  • Bachelor's degree in Business or quantitative field
  • Equivalent practical experience
  • Highly analytical mindset
  • Deep understanding of subscription models
  • Proven project management track record
  • Ability to design, execute, analyze experiments
  • Cross-functional collaboration
  • Excellent communication skills
  • Proactive, self-driven working style
  • Strong interest in music
  • Motivation to learn an instrument

Tasks

  • Drive user acquisition for MyGroove app
  • Plan and launch paid and organic campaigns
  • Optimize campaigns across Meta Ads, Apple Search Ads, TikTok, Google Ads
  • Build creative production engine with partners and creators
  • Track and optimize full funnel metrics
  • Expand user base beyond DACH region
  • Experiment with organic growth strategies
  • Develop repeatable organic growth playbooks
  • Initiate creator collaborations and community activations
  • Produce impactful written content for website and lifecycle marketing
  • Pilot B2B partnerships to reach new audiences
  • Implement offline growth tactics like merch distribution
  • Plan and execute MyGroove’s presence at trade shows
  • Represent MyGroove at music and education events
  • Connect with musicians, educators, and partners
  • Convert events into awareness, adoption, and insights

Work Experience

  • 5 years

Education

  • Bachelor's degree

Languages

  • EnglishBusiness Fluent

Tools & Technologies

  • Google Ads
  • Meta Ads
  • App Store Optimization (ASO)
  • Analytics tools
  • MMP tools

Benefits

Competitive Pay

  • Market-oriented salaries

Other Benefits

  • Diversity and inclusion support
  • Opportunity seizing

Mentorship & Coaching

  • Potential and strength development

Purpose-Driven Work

  • Idea realization
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Red Bull and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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