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ABABB AG

Group Social Media Manager(m/w/x)

Zürich
Full-timeWith Home OfficeSenior
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Content planning and live event execution for global industrial automation brand. 8-10 years communications experience required. Influencer relationship management, end-to-end channel oversight.

Requirements

  • 8-10 years communications experience
  • 5 years social media management experience
  • Experience in large, decentralized organization
  • End-to-end social media channel management
  • Degree in communications, marketing, or related field
  • Proficiency with social media tools
  • Proficiency with project management tools
  • Experience working with and briefing agencies
  • Experience running influencer programs and partnerships
  • Experience collaborating across multiple teams and geographies
  • Ability to build buy-in across decentralized organization
  • Experience organizing social media live events
  • Strong project management skills
  • Strong organizational skills
  • Ability to juggle multiple priorities
  • Strong writing skills
  • Strong storytelling skills
  • Ability to adapt tone and format across platforms
  • Understanding of major social media platforms
  • Understanding of platform best practices
  • Ability to repurpose content creatively
  • Ability to repackage content creatively
  • Awareness of reputational risk
  • Sound judgment regarding reputational risk
  • Proficiency with analytics platforms
  • Familiarity with basic content creation tools

Tasks

  • Plan and post content across LinkedIn, Instagram, and X
  • Repurpose and amplify existing organizational content
  • Monitor and engage with audience comments, messages, and mentions
  • Plan and execute live social media events
  • Identify and manage relationships with relevant influencers
  • Brief and coordinate with external agencies and partners
  • Collaborate with diverse stakeholders to build alignment
  • Lead the Social Media Community of Practice
  • Develop guidelines and training for responsible social media use
  • Track and report on social media performance and insights

Work Experience

  • 5 years

Education

  • Bachelor's degree

Languages

  • English – Business Fluent

Tools & Technologies

  • Sprout Social
  • Asana
  • Talkwalker
  • Salesforce Marketing Cloud Intelligence
  • Canva
  • Adobe
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of ABB AG and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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