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ONOn

Global Head of Brand Events(m/w/x)

Zürich
Full-timeOn-siteSenior

Setting global strategy for brand activations and immersive event formats at a sportswear brand. 10+ years leading global events and teams, with sportswear brand experience, required. High autonomy in global brand strategy.

Requirements

  • 10+ years experience leading global events and brand activations
  • 7+ years experience managing high-performing teams
  • Ideally, experience in global sportswear/athletic/performance brand with community-driven marketing understanding
  • Experience in creative agency environment (in-house or external) with creative, solution-oriented mindset
  • Deep expertise in physical, digital, hybrid global event formats
  • Strong leadership skills in highly matrixed, international organizations
  • Entrepreneurial, proactive, driven to innovate, optimize, build new approaches
  • Excellent communication, inspiring, collaborative, positive leadership style

Tasks

  • Set global strategic vision for brand activations and events
  • Shape the brand activation strategy
  • Develop immersive event formats for global campaigns and GTM
  • Implement tools for event elevation and scale
  • Source, negotiate, and manage event partnerships
  • Amplify brand activations across all channels and markets
  • Define global event brand standards
  • Ensure consistent event execution across all touchpoints
  • Analyze event performance and data for continuous improvement
  • Support markets in executing events per global guidelines
  • Lead development of communication frameworks for event lifecycle
  • Strengthen global community through impactful activations
  • Build, lead, and develop a high-performing global team

Work Experience

10 years

Education

Bachelor's degreeORMaster's degree

Languages

EnglishBusiness Fluent
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