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Head of Marketing(m/w/x)
Leading brand marketing strategy for fashion/sports apparel, collaborating with AlphaTauri Global Head. Proven track record in international apparel marketing strategies and external relationship management required. International travel expected.
Requirements
- At least 5 years senior level experience in fashion/sports apparel industry
- At least 3 years’ experience managing teams
- Proven track record in international apparel marketing strategies
- Deep knowledge of fashion, sports trends, lifestyle market dynamics
- Relationship management with external vendors, press, bloggers, athletes, celebrities, agencies, sport clubs
- Strong project management, leadership, presentation skills, problem-solving mindset
- Collaborative attitude
- Proficiency in Microsoft Office, especially PowerPoint
Tasks
- Lead and execute brand marketing strategy
- Collaborate with the Global Head of AlphaTauri
- Develop tailored product value propositions
- Develop benefit narratives for various markets
- Craft impactful materials for internal audiences
- Craft impactful materials for consumer audiences
- Manage integrated marketing campaigns
- Plan and execute marketing events
- Coordinate impactful POS activations
- Optimize digital marketing efforts
- Lead PR initiatives
- Lead and guide the marketing team
- Oversee communication processes
- Oversee merchandising processes
- Oversee marketing processes
- Foster a high-performing team culture
- Prepare and manage the annual budget
- Monitor expenditures
- Analyze budget variances
- Implement corrective financial actions
- Optimize resource allocation
- Ensure alignment with financial goals
- Oversee strategic negotiations
- Manage strategic partnerships
- Build relationships with internal teams
- Nurture relationships with external stakeholders
- Develop and execute negotiation strategies
- Align partnerships with business objectives
- Maximize partnership value
- Ensure long-term partnership success
Work Experience
- 5 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- Microsoft Office
- PowerPoint
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Head of Marketing(m/w/x)
Leading brand marketing strategy for fashion/sports apparel, collaborating with AlphaTauri Global Head. Proven track record in international apparel marketing strategies and external relationship management required. International travel expected.
Requirements
- At least 5 years senior level experience in fashion/sports apparel industry
- At least 3 years’ experience managing teams
- Proven track record in international apparel marketing strategies
- Deep knowledge of fashion, sports trends, lifestyle market dynamics
- Relationship management with external vendors, press, bloggers, athletes, celebrities, agencies, sport clubs
- Strong project management, leadership, presentation skills, problem-solving mindset
- Collaborative attitude
- Proficiency in Microsoft Office, especially PowerPoint
Tasks
- Lead and execute brand marketing strategy
- Collaborate with the Global Head of AlphaTauri
- Develop tailored product value propositions
- Develop benefit narratives for various markets
- Craft impactful materials for internal audiences
- Craft impactful materials for consumer audiences
- Manage integrated marketing campaigns
- Plan and execute marketing events
- Coordinate impactful POS activations
- Optimize digital marketing efforts
- Lead PR initiatives
- Lead and guide the marketing team
- Oversee communication processes
- Oversee merchandising processes
- Oversee marketing processes
- Foster a high-performing team culture
- Prepare and manage the annual budget
- Monitor expenditures
- Analyze budget variances
- Implement corrective financial actions
- Optimize resource allocation
- Ensure alignment with financial goals
- Oversee strategic negotiations
- Manage strategic partnerships
- Build relationships with internal teams
- Nurture relationships with external stakeholders
- Develop and execute negotiation strategies
- Align partnerships with business objectives
- Maximize partnership value
- Ensure long-term partnership success
Work Experience
- 5 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- Microsoft Office
- PowerPoint
About the Company
Red Bull
Industry
Fashion
Description
The company is a global leader in the food and beverages industry, known for its energy drinks and commitment to innovation.
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