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AstraZeneca
last mo.

Brand Manager – Oncology Lung Cancer(m/w/x)

Wien
from 81,964 / year
Full-timeWith Home OfficeJunior

Description

As a Brand Manager for Lung Cancer, you will play a key role in driving brand success through strategic marketing and collaboration. Your day-to-day responsibilities will include advocating for the brand, adapting strategies based on market insights, and working closely with sales to ensure impactful campaigns.

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Requirements

  • •University degree in Natural Science, Business or related
  • •At least 1–2 years in a similar role in a multinational matrix company in the pharmaceuticals industry
  • •Proven brand management experience
  • •Experience in specialty care/hospital products
  • •Experience in Insight/Market Research & brand forecasting
  • •Planning and thinking strategically
  • •Business & financial understanding
  • •Commercial awareness
  • •Excellent project management skills
  • •Strong team player who loves to drive projects in a high performing team environment
  • •Previous Lung Cancer/Oncology/Pharma experience
  • •Experience in launching new pharma products in a competitive market
  • •Knowledge of the Austrian Healthcare environment
  • •Experience with diagnostic/biomarker integration and test adoption in oncology

Education

Bachelor's degree

Work Experience

1 - 2 years

Tasks

  • •Drive commercialization of assigned brands in Austria
  • •Develop and implement marketing strategy and operational tactics
  • •Advocate for the brand among colleagues and external customers
  • •Align global brand plans with local market insights
  • •Develop tailored local brand strategy and tactical plans
  • •Maximize use of commercial and medical channels
  • •Create brand materials for digital and print
  • •Embed customer and market insights into brand activities
  • •Synthesize qualitative and quantitative data for insights
  • •Maintain expertise in product, competitor, and market trends
  • •Adapt the Brand Plan to changing market conditions
  • •Collaborate closely with the sales team for feedback
  • •Provide brand vision and leadership to the sales team
  • •Ensure understanding of campaign rationale and insights
  • •Manage budget for assigned brand(s)

Languages

German – Business Fluent

English – Business Fluent

Benefits

Flexible Working

  • •Flexible working hours
  • •Hybrid work option

Bonuses & Incentives

  • •Bonus payments

Company Vehicle

  • •Company car options

Other Benefits

  • •Extensive social benefits
  • •Additional insurance

Retirement Plans

  • •Company pension

Learning & Development

  • •Individual development opportunities
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of AstraZeneca and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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